Cyreen was founded in 2017 and is a German start-up specializing in the development of novel, highly effective retail media technologies for brick-and-mortar retailers and FMCG advertisers. We connect various data streams such as shopper-, media- and purchase data to generate impactful and data-driven insights. Thereby, we shed light on stationary stores with ad-impact, retail and customer behavior analytics to fuel profitability of retailers and ultimately, gain a better customer understanding in a fully GDPR-compliant way.
C.A.P. (Connecting Ad-Impressions with Purchase) is our product: a data-based retail medium with integrated advertising impact technology. Intelligent screens seduce shoppers in supermarkets with the right ad at the right time.
The technology establishes a new retail media standard as it provides proof that previous USPs of online media can be transferred in a simple, effective and efficient way for the offline advertising market. Based on our data-driven approach, offline campaigns become precisely measurable.
The measurement methodology developed for C.A.P. and its data and consumer protection concept were also considered as groundbreaking by various industry experts - and has received both funding and an award from the EU Commission in 2021.
Company Details
- Employees
- 30
- Founded
- -
- Address
- Schaumainkai 87-91, Frankfurt Am Main,hessen 60596,germany
- Phone
- +49 (0) 613 458 986 77 0
- in****@****reen.de
- Industry
- Retail
- NAICS
-
Retail TradeMotor Vehicle and Parts DealersSporting Goods, Hobby, Musical Instrument, and Book StoresGeneral Merchandise StoresMiscellaneous Store RetailersNonstore RetailersProfessional and Commercial Equipment and Supplies Merchant WholesalersMiscellaneous Durable Goods Merchant WholesalersMiscellaneous Nondurable Goods Merchant WholesalersOther Motor Vehicle DealersAutomotive Parts, Accessories, and Tire StoresSporting Goods, Hobby, and Musical Instrument StoresDepartment StoresGeneral Merchandise Stores, including Warehouse Clubs and SupercentersOther Miscellaneous Store RetailersVending Machine OperatorsDirect Selling EstablishmentsRecreational Vehicle DealersMotorcycle, Boat, and Other Motor Vehicle DealersAutomotive Parts and Accessories StoresTire DealersSporting Goods StoresHobby, Toy, and Game StoresSewing, Needlework, and Piece Goods StoresPet and Pet Supplies StoresArt DealersManufactured (Mobile) Home DealersAll Other Miscellaneous Store RetailersFuel DealersOther Direct Selling EstablishmentsBoat DealersMotorcycle, ATV, and All Other Motor Vehicle DealersMusical Instrument and Supplies StoresWarehouse Clubs and SupercentersAll Other General Merchandise StoresTobacco StoresAll Other Miscellaneous Store Retailers (except Tobacco Stores)
- Website
- http://www.cyreen.de
- Keywords
- Marketing, Advertisment, Analytics, Ad-Efficiency, PoS, anonymous, Innovation, shopper friendly, near-buy, data-driven.
- HQ
- Frankfurt am Main, Hessen
Cyreen Questions
Cyreen's helpline number is +49 (0) 613 458 986 77 0
Cyreen's website is http://www.cyreen.de
Cyreen's LinkedIn profile is https://de.linkedin.com/company/cyreen
Cyreen has
30 employees.
View email and phone details for 30
employees at Cyreen.
Cyreen's industry is
Retail
Cyreen's top competitors are
Leverest,
Twinetic,
Natstruct Ag,
Verrano,
Cognitx.ai,
Locaterisk,
Myoact Gmbh,
Lacascara,
Hcp Sense,
Butterfly & Elephant.
Cyreen's support email address is info@cyreen.de
Cyreen's categories are Retail
Cyreen's founding year is 2017
