Gus + Al company information, Employees & Contact Information

G U S + AL Creative LLC Design Philosophy The women behind the Gus + Al “#YESCollection” are Justine Koons and Alison Brokaw. They come from creative backgrounds, respectively immersed in the art and fashion worlds. Their aim is to create jewelry that focuses on creativity and seamlessly compliments modern lifestyles. The pieces are meant to infuse the wearer with a boost of positive energy, giving them pause to reflect and smile. The designs are confident and refined, a nod to ageless cosmopolitan style, while staying true to the value of unique design and flawless craftsmanship. Each piece is lovingly handmade in New York City. The #YESCollection is inspired by icons, art, love, travel, society, and the synergistic relationship between timeless glamour and modern culture. The easy to wear, classical approach to the design of the pieces in this collection, highlight the affirmative nature of the messages they convey. The #hashtag packs extra information and implied meaning into these few characters. The effect is humorous, provocative, sophisticated and informative. The jewelry becomes a part of the wearer’s enduring personal narrative, bringing the pieces to life – a declaration of sentiment, wit, self-expression and thinking out loud. The pieces reflect personality and take on the patina of the wearer's life experiences, completing the design. Gus + Al want to make art accessible by designing wearable pieces that are creative and iconic. We are very excited and grateful to be working with two extraordinary artists for our launch. Jewelry collaborator, Jeff Koons has created two signature pieces of jewelry that are attainably ready-to-wear. Visual collaborator, Jessica Craig-Martin’s stylized photographs for our social media outlets, encapsulate the mood and sentiment of the #YESCollection. #Curateyourself exemplifies this idea of fusing art and fashion. We are all in charge of curating our own narratives, through the styles, objects or words that we choose to represent what makes us who we are.