Too many businesses are creating content that checks boxes—but leaves people cold. It sounds fine on paper, but it doesn’t reflect how people think, feel, or make decisions. And most of the time, no one inside the company realizes it.
Human Content Works exists to change that.
Created by Humanized Content Strategist and Advisor Scott Murray, Human Content Works helps businesses rethink how their content is experienced by real people, in real moments.
Through the STAMP Framework (Self-Awareness, Two-Way Communication, Adaptability, Meaningful Language, and Predictive Intelligence), companies learn how humanized content creates differentiation, connection and conversation.
What’s unique about this approach to content is that it:
- Includes marketer behaviors and mindsets as part of the framework
- Considers audience experiences, interpretations, and cynicism
- Focuses on how all types of messaging can build trust or trigger skepticism
With over 20 years of experience in media, messaging, and strategy, Scott brings a rare blend of content insight and communication expertise to help brands gain real answers about how to make humanized content strategies work.
Company Details
- Employees
- 2
- Founded
- -
- Address
- Dallas, Tx, Us
- Industry
- Marketing Services
- NAICS
-
Advertising, Public Relations, and Related ServicesAdvertising AgenciesMedia Buying AgenciesMedia RepresentativesOutdoor AdvertisingDirect Mail AdvertisingAdvertising Material Distribution ServicesOther Services Related to Advertising
- Website
- http://HumanContentWorks.com
- Keywords
- communication, digital marketing, social media, small business marketing, content marketing, content strategy, copywriting, blogging, podcasting, video marketing, consumer behavior, modern marketing.
- HQ
- Dallas, TX
- Competitors
- TrioSEO, FreightPath.
Human Content Works Questions
Human Content Works's website is http://HumanContentWorks.com
Human Content Works's LinkedIn profile is https://www.linkedin.com/company/human-content-works
Human Content Works has
2 employees.
View email and phone details for 2
employees at Human Content Works.
Human Content Works's industry is
Marketing Services
Human Content Works's top competitors are
Trioseo,
Freightpath.
Human Content Works's categories are Marketing Services
Human Content Works's founding year is 2022
