This boutique branded-content company was envisioned to market and license the proprietary brand, the Hungry Guides, which the Times crowned the “Zagat Guide for Gen-X.” Starting in Los Angeles, we ultimately branched out to 10 US cities, utilizing local city editors who developed teams of on-the-ground contributors to write about the local, and often lesser-known, gems of each city. I hired and managed hundreds of writers and editors, programmers, and graphic designers, as well as supervising the manufacturing and distribution of print books. I also developed a white-label content program for travel- and hospitality-industry clients.
Hungry had a robust custom licensing and printing program to the premiums and sales incentives industry, which eventually became the primary revenue stream. I negotiated a 6-figure content licensing deal for the company to participate in the US launch of the Toyota Yaris. In a spot produced by Saatchi and Saatchi LA, Hungry content was incorporated into the Webby-award winning Toyota Yaris Virtual Test Drive.
Company Details
- Founded
- -
- Industry
- Book And Periodical Publishing
- NAICS
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Publishing Industries (except Internet)Newspaper, Periodical, Book, and Directory PublishersDirectory and Mailing List PublishersOther PublishersGreeting Card PublishersAll Other Publishers
- Website
- http://www.hungrycityguides.com
Hungry? City Guides Questions
Hungry? City Guides's website is http://www.hungrycityguides.com
Hungry? City Guides's LinkedIn profile is https://www.linkedin.com/company/hungry-city-guides
Hungry? City Guides's industry is
Book and Periodical Publishing
Hungry? City Guides's top competitors are
Nightlife City Guides,
Your City Guides,
Travel Ideas,
Travelust Mag,
Tour Through A Lens,
Vacation Planning By Sarah Llc- A Good Story Vacation Travel Advisor,
Riot Games,
Lover Travel,
Camera Voyages,
Tour Travelust.
Hungry? City Guides's categories are Book and Periodical Publishing
Hungry? City Guides's founding year is 1997
