Our founding team is dedicated to analytics engineering and has extensive experience solving yield management problems across a range of areas, from performance marketing to dynamic pricing, marketing mix modeling, and incrementality measurement.
Our vision is to provide a next-generation performance marketing, dynamic pricing, and incrementality measurement platform as a SaaS. By combining dynamic pricing and performance marketing bid management into a single-point solution, our platform recalibrates estimates based on marketing mix modeling and causal inference to drive sales and profit uplift for our partners while minimizing their OPEX and team size.
We are the only provider that takes a portfolio approach to the problem, shifting budgets between marketing and discounts to maximize total yield.
Our approach is both simple and novel. We use a combination of outlier filtering, linear regression, and logistic regression to identify the ideal candidates for dynamic pricing. We then use a second-stage regression to recalibrate the estimates based on experimentation, and apply a greedy bandit algorithm to balance the trade-off between exploiting and exploring prices to find the optimal price point.
We are committed to transparency and are happy to explain our methods and approach to any interested parties. We welcome any challenge from other dynamic pricing vendors and can work exclusively on a performance basis. We only get paid if we can prove our value.
Our team has over a decade of experience in software engineering, data science, billion-dollar performance marketing, and discount management portfolios. We are focused on solving real-world business problems and delivering measurable results, rather than publishing academic papers.
If you're interested in learning more, please contact us at admin@infraprice.io to schedule a free consultation.
Company Details
- Address
- Lisbon, Pt
- Industry
- It System Custom Software Development
- NAICS
-
Custom Computer Programming Services
- Website
- https://infraprice.io/
- Keywords
- El Vendrell.
- HQ
- Lisbon
Infraprice.io Questions
Infraprice.Io's website is https://infraprice.io/
Infraprice.Io's LinkedIn profile is https://pt.linkedin.com/company/infraprice-dynamic-pricing
Infraprice.Io's industry is
IT System Custom Software Development
Infraprice.Io's top competitors are
Data Rock,
Omma Data,
Surática Software,
Viume,
Olistic,
The Predictive Company,
Jaestic, Sl,
Wonka Ai,
Crata Ai,
Actium Digital.
Infraprice.Io's categories are IT System Custom Software Development
