JY Consultancy & Ventures is a leading marketing consultancy and talent training services that caters to both Fortune 500 and startup companies in Asia. Jonathan Yabut, Season 1 Winner of The Apprentice Asia, founded JYCV after serving his apprenticeship stint with Mr. Tony Fernandes, Group CEO of AIrAsia.
JYCV offers marketing expertise to small and large organizations across a wide range of industries. JYCV can execute campaigns on a shoestring budget (i.e. social media only) or go big with a 360-degree integrated media project (i.e. ATL/BTL/digital media/content strategy). Beyond marketing, JYCV specializes in talent management by training employees on topics such as leadership & influence, public speaking & body language, management of millennial talent, motivation, and office productivity.
We offer the following services:
1. MARKETING & CORPORATE STRATEGY Consultation Services
JY Consultancy and Ventures takes pride in its expertise in offering both digital and traditional marketing services across Asia. We cater to both startup and Fortune 500 companies looking for low-cost solutions to propel their business. The client may choose from the services below or send customized requests.
a. Consultation Services: Branding and Marketing, Business Model and Pricing Analysis, Customer Insight Mining & Segmentation, Employee or Talent Recruitment Marketing
b. Digital Marketing Services: SEO, SEM, Display Advertising, Facebook/ Instagram / Twitter Marketing, LinkedIn Marketing (for B2B)
c. Training & Workshops (Note: Workshops may be conducted as 1-hour, half-day, or up to 3-day sessions)
• Marketing 101: Contemporary Marketing for Brand Managers, Sales Executives and Entrepreneurs
• The Psychology of Marketing: Cognitive Strategies and Techniques in Influencing Consumers’ Purchase Decisions
• Introductory Social Media Marketing: How to Use Facebook, Twitter, Instagram, and LinkedIn for Your Business
• Advanced Digital Marketing: Display Advertising, Search Marketing, and Online Brand Management
• When Things Get Viral: Social Media Crisis and Online Reputation Management
• Introductory Course on E-Commerce: How to Build, Launch, and Grow an Online Store
2. THE MILLENNIAL WORKFORCE Consultation Services
Today, young and energetic Millennials (aka Gen Y, aged 22-35) account for more
than half of today’s workforce. Easily generalized yet unheard in the boardroom,
they are perceived to be emotionally immature, impatient, and self-entitled. Is
your organization able to cope with this emerging workforce?
JYCV can help your managers and HR teams deliver an effective strategy in
recruiting, developing and managing tomorrow’s leaders.
a. Consultation Services: Compensation and Benefits Analysis for Millennials, Talent Recruitment and Retention for Millennials, Internship and Management Training Programs for Fresh Graduates
b. Training Services (Note: Workshops can be conducted as 1-hour, half-day or up to 3-day
sessions)
• How to Manage the Millennials: The Role of Gen X Managers and Leaders in Developing Young Talents
• Influence and Leadership Workshop for Millennials and Next-Generation Leaders
• How to Recruit Millennials: A Marketing Workshop on Facebook, Instagram and Twitter for Employer Branding
• How to Recruit Millennials: An Advanced Workshop on LinkedIn for Corporate and Employer Branding
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