MatterMore has a proven track record helping High-Performance Organisations (HPOs) to achieve ambitious goals and drive change within global marketing teams.
MatterMore helps Marketing and Sales leaders optimize the performance of their demand-generation process.
The company is founded by Roel Haanappel, a digital marketing strategist with over 25 years of experience in B2B.
Recent projects:
- Transforming a global demand generation setup into a measurable and business value-driven engine with a team of Digital Marketing Directors for a large global IT company.
- Drove a growth initiative to increase the efficiency of a business development department at a medium-sized global tech company.
- Conducted a quick scan for a SaaS company to scale its business. The scan involved interviewing sales, marketing, customer support, IT, and operations leaders. Presented actionable conclusions and recommendations to help the company overcome growth obstacles.
- Transformed a static ABM setup into a dynamic, scalable process that increased conversion by 10% and won a Forrester ABM Success Award in 2021.
- Created dynamic account audiences in a CDP based on the likelihood to invest, fit rate, buying intent, and buying stage.
- Optimized web performance by setting up website personalization based on demographics, opportunity stage, and intent, resulting in a 179% increase in web conversion rate and a 44% decrease in bounce rate.
- Onboarded and trained new sales team members on using LinkedIn and intent data to become more relevant when reaching out to prospects.
- Introduced and executed global ABM campaigns, from creating a business plan to selecting new ABM software, and training new ABM managers to take over daily execution.
If you are interested in learning more about how MatterMore can help your organization "matter more," you can reach out to Roel Haanappel via the button below or email him at roel.haanappel@mattermore.nl.
Company Details
- Employees
- 1
- Founded
- -
- Address
- Woerden, Nl
- Industry
- Business Consulting And Services
- NAICS
-
Management, Scientific, and Technical Consulting ServicesManagement Consulting ServicesOther Scientific and Technical Consulting ServicesOther Management Consulting Services
- Website
- http://www.mattermore.nl
- Keywords
- Account Based Marketing, LinkedIn Sales Navigator, Customer Data Platforms, CRM, Personalization, Always-On, Intent, Customer Value, Opportunity Based Demand Generation, Sales Training, Interim Services, Sales - Marketing alignment, Dynamic Audiences.
- HQ
- Woerden
Mattermore Questions
Mattermore's website is http://www.mattermore.nl
Mattermore's LinkedIn profile is https://nl.linkedin.com/company/mattermore-b2b
Mattermore has
1 employees.
View email and phone details for 1
employees at Mattermore.
Mattermore's industry is
Business Consulting and Services
Mattermore's top competitors are
Matter,
Mattermore,
Rancher,
Mattermost,
◯ Accelerate Agency,
Mattermore,
Mattermore.
Mattermore's categories are Business Consulting and Services
Mattermore's founding year is 2022
