Mistral Int Company Profile, Contacts & Intelligence

Mistral Int Overview

Mistral's success story starts in 1976, when, due to its passion for water and wind, the originally Swiss brand develops an innovative concept: surfboards with a sail. A new surfing dimension is born and proves to be an international hit. Mistral sets the tone in the development of windsurfing boards. Technological innovations rapidly follow, new materials are developed and tested. Mistral turns windsurfing into an international sport and even launches the Mistral World Cup Team. The brand becomes synonymous with windsurfing: Mistral is windsurfing, windsurfing is Mistral! Mistral was at its height in the 'eighties. All surf professionals embrace Mistral, the intensely coloured creations with the legendary red dot rule the waves at beaches throughout the world. Mistral is expressive, visible and in demand. Sport, innovation, technology and most of all fun are inextricably bound to this new lifestyle. The colourful 'eighties and the relaxed coastal life are still at the heart of the Mistral brand. The collection consists of everything that makes coastal life so beautiful: from innovative surfboards and SUP boards to clothing, footwear and lifestyle products. The mix of maximum quality, perfection and the link to Mistral's origin give all of the products the distinct Mistral character.

Website

www.mistral.com

Industry

Sporting Goods

Founded

1976

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