NUS Business Analytics Centre (BAC)

Follow our NUS Master of Science in Business Analytics (MSBA) LinkedIn Page: https://www.linkedin.com/school/nus-msc-business-analytics/ Established in 2013, the Business Analytics Centre (BAC) at the National University of Singapore (NUS) is a result of a collaborative effort between NUS and IBM. The Centre is the operational hub for the acclaimed NUS Master of Science in Business Analytics (MSBA) programme, seamlessly blending academic rigor with industrial prowess. As an analytics hub at NUS, BAC leverages the strengths of both the NUS Business School and NUS Computing. Our programme benefits from NUS’s academic excellence and IBM’s industrial insights, ensuring a curriculum that integrates theory with real-world application. Over the past decade, BAC has established a robust industry network with over 100 partners, including leading multinational corporations and dynamic unicorn startups. These collaborations extend into educational initiatives and translational research, enhancing the practical learning experience for students. Remarkably, over 1000 real-world industrial analytics and operations research (OR) projects have been successfully completed by NUS MSBA students in partnership with these corporations in the past 10 years. Furthermore, BAC has cultivated an engaging alumni community of MSBA graduates, who continue to contribute to and enrich the business analytics landscape at NUS.