Professional Evaluation and Research (PEAR) is a 100% black woman-owned Level 1 B-BBEE company.
Our media monitoring and analysis services include print, broadcast, online, and social media. As the first DALRO-accredited company in South Africa, all print media is 100% copyright compliant.
The PEAR analysis methodology is internationally published and has been designed to give our clients the best possible strategic insights. It also means we are able to customise our solutions offering to meet the unique needs of every client, irrespective of size and industry. From an analysis perspective, we firmly believe in a personal approach. This means that we have experts in their field analysing the market instead of relying an automated approach.
PEAR presents other innovative services such as Media Presence Index (MPI), brand audits and SWOT analysis, workshops, daily summaries, and media research. Our meta-data provides you with Advertising Value Equivalence (AVE) on a 1:1 basis, circulation, and Klout figures to name just a few.
PEAR has recently introduced a new online AVE methodology that reflects the growing importance of the digital landscape and integrates reach and credibility into the calculation. We have also unveiled a unique online aggregation service that gives clients unlimited keywords in a bundle-based clipping structure catering for any budget.
The last, but by no means least, value proposition in our stable is the launch of PEAR Content. With this division, we are able to marry the best of monitoring and analysis with a communication strategy that encompassed stakeholder outreach, content generation across traditional, online, and social media, as well as other innovative communication and public relations services.
Company Details
- Employees
- 28
- Founded
- -
- Address
- Block F, Wild Fig Office Park, Honeydew,gauteng 2188,south Africa
- Industry
- Information Services
- NAICS
-
Other Information ServicesNews SyndicatesAll Other Information Services
- Website
- http://pear.africa
- HQ
- Honeydew, Gauteng
Pear Africa Questions
Pear Africa's website is http://pear.africa
Pear Africa's LinkedIn profile is https://za.linkedin.com/company/pear-africa
Pear Africa has
28 employees.
View email and phone details for 28
employees at Pear Africa.
Pear Africa's industry is
Information Services
Pear Africa's top competitors are
Focal Points,
Newsclip Media Monitoring,
Media Host Group,
Pear Media,
Pearmedia,
Wearestf,
Market Iq,
Media Monitoring Africa,
Codronation Institute Of Research And Technological Innovation,
Pear Analytics.
Pear Africa's categories are Information Services
Pear Africa's founding year is 2011
