The beautiful village of Khetikhan is situated in the hills of Uttarakhand at an
altitude of 1815mts above sea level. The village is blessed with a scenic view of snow-covered Himalayas and the vast expanse of pine forests. The major occupation in the village is cattle rearing followed by agriculture. The majority of men have migrated to the cities in search of jobs, thus the responsibility of agriculture and cattle rearing along with household chores is solely shouldered by women of khetikhan. However recently the change in cropping pattern due to climate change, erratic rainfalls, and increased menace of wild boars the efforts of the women do not bear many fruits; the income from agriculture is just meager. Also because of back migration and loss of jobs to men due to Covid, the villagers are held in a financial crunch.
Owing to this situation there was an immediate need to create an alternate source of livelihood for the families. After contemplating on few ideas we decided to make use of pine needles which are present in abundance in the area. These pine needles degrade slowly in the environment and are a major cause of forest fire in the area Pine needles are also responsible for increasing surface runoff of water and decreasing the groundwater table. It is thus very important to clear these pine needles from the forest surface.
Young girls help with household chores and mostly get married at the age of 20-22 and are burdened with all the responsibilities.
“ The girls feel like they are trapped in a small place where their work is not valued and their aspirations suppressed. They wish to be financially independent and fulfil their small wishes” We are happy to have a girls team at Pirul.
No Indian craft is purely decorative, it is also a way of self-expression.
We at Pirul strive to find our identity through this initiative.
Company Details
- Employees
- 3
- Founded
- -
- Address
- C/o Neelambar Oli,, In Front Of Education Planet School,malli Bazar,khetikhan,india
- Industry
- Manufacturing
- NAICS
-
ManufacturingBeverage and Tobacco Product ManufacturingMiscellaneous ManufacturingTextile Furnishings MillsOther Textile Product MillsOther Miscellaneous ManufacturingCarpet and Rug MillsCurtain and Linen MillsTextile Bag and Canvas MillsAll Other Textile Product MillsJewelry and Silverware ManufacturingDoll, Toy, and Game ManufacturingOffice Supplies (except Paper) ManufacturingSign ManufacturingAll Other Miscellaneous ManufacturingRope, Cordage, Twine, Tire Cord, and Tire Fabric MillsAll Other Miscellaneous Textile Product MillsGasket, Packing, and Sealing Device ManufacturingMusical Instrument ManufacturingFastener, Button, Needle, and Pin ManufacturingBroom, Brush, and Mop ManufacturingBurial Casket Manufacturing
- Website
- https://www.pirul.org
- Keywords
- Natural fibre, Handicrafts, Material Combination, Home Decor, Lifestyle accessories, Fashion accessories, Pine.
- HQ
- Khetikhan, Champavat , Uttarakhand
Pirul Questions
Pirul's website is https://www.pirul.org
Pirul's LinkedIn profile is https://in.linkedin.com/company/pirul-handicrafts
Pirul has
3 employees.
View email and phone details for 3
employees at Pirul.
Pirul's industry is
Manufacturing
Pirul's top competitors are
Maped,
Luxtrar,
Cropcap Innovations,
Real Agri Creation,
Unltd India,
Rhema Machines,
Feastbox,
Trulot Technologies Pvt Ltd,
Truth & Hair,
Fos Lighting.
Pirul's categories are Manufacturing
Pirul's founding year is 2021
