Power Commerce

Power Commerce is your growth partner at the intersection of design, data, and AI—built for ambitious ecommerce brands that want to do more than just sell. We help brands scale with strategy, execution, and results that last. As a proud member of the Praella Agency Group, Power Commerce brings together world-class expertise across digital experience, creative, and performance optimization—backed by a group that has helped scale some of the most innovative brands in ecommerce. Originally launched as Wolfpoint Agency, we’ve evolved into Power Commerce to better reflect our broader mission: enabling modern commerce across platforms, channels, and technologies. We’ve helped launch and grow digital experiences for some of the world’s most recognized brands—including Pepsi, Anheuser-Busch, Fenty Beauty, Billie Eilish, and high-growth DTC disruptors like Dr. Squatch, Ghost, and Tula Skincare. What sets us apart isn’t just our portfolio—it’s our ability to merge creativity with performance, and vision with execution. We don’t just design for beauty or build for complexity—we focus on what moves the needle: conversion, retention, and long-term brand equity. From experience design and UX strategy to AI-driven optimization, post-purchase journeys, and CRO, our team of strategists, designers, and technologists brings a full-stack approach to ecommerce growth—regardless of the tools or platforms you use. With a global team rooted in NYC, Chicago, Athens, and Surat—and a leadership team that has built, scaled, and exited multiple companies—we bring both operational depth and creative edge to every engagement. Whether you’re launching a new DTC brand or scaling a legacy enterprise, Power Commerce—part of the Praella Agency Group—is built to help you grow smarter, faster, and with purpose. Let’s build the future of commerce—together.