If you're going to publish recruitment content, here's a radical idea: make it interesting.
You don't need to perform creative somersaults to do so. Just make sure you include the facts that will make your ideal candidate go 'ooh' and maybe even 'ah'.
Because selling in print, or on the screen, is a bit like a boxing match. You need to score as many points as you can within a limited time.
You'll be hard-pressed to find those points in the average job description, so the first thing I can help you with is refining your sales pitch. I've been doing this with consultancies, HR people and line managers for 30 years.
Scientists tend to agree (allegedly) that "not stuffing your ad with bland, generic crap" will improve your response quality by 4,322 point 57 recurring percent.
And that's before I turn your killer punches into compelling, ads, campaigns, web pages, information packs and whatever else you need to make your ideal candidate pick up the phone or press 'apply'.
WHO AM I?
Pete Greenfield. Freelance recruitment copywriter and sometimes trainer. 30 years as an account manager and writer with big agencies, recruitment consultancies and employers of all sizes and types.
Outlandishly effective, surprisingly cheap and of course, modest to a fault.
Do please drop me a line if you'd like to discuss your requirements and how I might help.
PETE THE RECRUITMENT COPYWRITER
Company Details
- Founded
- -
- Address
- Hallen Drive, Bristol,city Of Bristol Bs9 2nt,united Kingdom
- Industry
- Human Resources
- Keywords
- recruitment copywriting, Employee communcations, recruitment advertising, employer brands, recruitment website writing, recruitment content planning, recruitment consultancy marketing, recruitment social media content, recruitment brief taking, copywriting for recruitment consultancies, writing executive search ads, recruitment brochure writing, recruitment copywriting training.
- HQ
- Bristol, City of Bristol
The Recruitment Copywriter Questions
The Recruitment Copywriter's LinkedIn profile is https://uk.linkedin.com/company/recruitment-copywriter
The Recruitment Copywriter's industry is
Human Resources
The Recruitment Copywriter's top competitors are
The Copywriter Pro,
Copify,
The Media Exchange,
M&k Crown Copy,
Sm Jubayed Ullah,
Write Bot,
Copywriter Exchange,
Copfy,
Copify,
Total Recruitment Solutions.
The Recruitment Copywriter's categories are Human Resources
The Recruitment Copywriter's founding year is 1993
