Reward Reach

Reward Reach company information, Employees & Contact Information

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The evolution of loyalty has seen a shift from your traditional loyalty models, such as collecting stickers, receiving discounts or the over penetrated “card swipe” programme. Just like all other areas of marketing, social media is changing customer loyalty programmes by identifying opportunities and challenges through monitoring what customers are saying about your brand. Therefore loyalty can no longer operate in isolation from your social media strategy and we now encourage brands to reward their loyal customers for their social media behaviour and interaction with their brand. The integration of social media with a loyalty programme allows your brand to no longer just focus on rewarding customers with points or discounts for transacting with your brand, but it provides the opportunity to reward customers for engaging with your brand and promoting it in their social space; and in return, it provides you with an additional layer of data about the customer, called “social data”. Reward Reach has been designed specifically to fulfil this emerging need within the CRM & loyalty industry; at the same time facilitating brand advocacy and creating new customer insights. Reward Reach is a social media rewards platform, which encourages your customers to engage and interact with your brand, by providing a social media rewards solution. Reward Reach has the ability to: • Change purchase behaviour through relevant and targeted messages and promotions • Enables increased brand reach and ultimately reduces traditional marketing spend • Enhance your loyalty programme proposition, resulting in deeper enriched member experience Reward Reach is backed by 3 of South Africa’s leading customer-led marketing organisations: Truth, P:Cubed & Zunguz and can enable you to recognise the value of your customers acting as your brand ambassadors with their friends and followers, and in exchange, you can reward them accordingly.
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