Sirāt

Sustainability is no longer optional, yet marketing remains a major but overlooked contributor to global emissions. Events, exhibitions, Ads, and digital marketing alone account for 12% of annual GHG emissions. What is the way to manage and reduce this carbon footprint? The answer is Sirāt- A Climate Deep Tech Venture. Sirāt is the first AI-enabled NetZero Carbon Accounting platform backed by two patents filed, designed for marketing. Built on the GHG Protocol and validated by TÜV SÜD. It offers real-time tracking, deep integrations, and an innovative attribution model to help businesses measure, manage, and reduce emissions. Sirāt isn’t just another sustainability platform—it’s shaping the future of responsible marketing and Sirāt is leading the way.