Star Plus Legend Holdings Limited (6683.HK) was founded in 2017 and is a publicly listed company on the Hong Kong Stock Exchange, primarily focusing on IP creation and operation and new retail business. In December 2023, the company received the “ListCo Excellence Awards” from IFENG.COM and AM730. It became part of the Hang Seng Composite Index in February, and formally entered the Hong Kong Stock Connect in March, and was included in the MSCI Global Small Cap Index in May 2024.
Renowned celebrity IPs include Jay Chou’s official Nijgen-style personality, CHOUCHOU first released in 2019 and J-Style Trip, the first outdoor reality show tailored for Jay Chou debuted in 2020; and in 2022, the company developed the iconic national fitness coach IP for Liu Keng-Hung, and released his Nijigen-style personality and digital human, Coach Liu.
In the new retail segment, the company focuses on developing and selling health management and skincare products, including its own health management food brands MODONG, encouraging low-carb diets and Bonggie, promoting free of food additives and skincare brand Dr.mg, focusing on recombinant collagen. According to CIC, MODONG Coffee ranked first in Mainland China's bulletproof drink market by gross merchandise value (GMV) for four consecutive years from 2020 to 2023.
巨星傳奇集團有限公司（6683.HK）成立於2017年，是一家專注於IP創造及營運和新零售的港股主板上市公司。2023年榮獲《鳳凰網港股》及《AM730》頒發《傑出上市公司大獎》，並於2024年2月獲准納入恒生綜合指數成份股，3月正式進入港股通，5月份被納入MSCI全球小盤股指數。
著名IP包括於2019年創作周杰倫官方二次元形象「周同學」；於2020年為周杰倫量身打造首個戶外真人秀《周遊記》；於2022年助力劉畊宏成為全民健身教練，並創作其官方二次元和數智人形象「劉教練」
在新零售方面，主要以健康管理產品及護膚品的開發及銷售為主，旗下有健康管理品牌魔胴（鼓勵低碳飲食）、愛吃鮮摩人（推廣無食物添加劑）及護膚品牌摩肌博士（專注於重組膠原）等。根據灼識咨詢統計，按產品交易總額計算，魔胴咖啡於2020年至2023年連續四年蟬聯中國防彈飲料市場第一，愛吃鮮摩人抹茶粉於2023年成為抖音天然粉賽道市場份額第一的產品。
Company Details
- Employees
- 1
- Founded
- -
- Address
- Star Plus Legend Tower, 1777 Greenland Avenue, Huaqiao Town, 20/f,hong Kong
- Industry
- Entertainment Providers
- NAICS
-
Arts, Entertainment, and Recreation
- Website
- https://www.splegend.com/pc/home
- Keywords
- entertainment, livestreaming sales, TV Program, Tiktok broadcast, Health management products, Free of food additives, Metaverse, Digital Human.
- HQ
- Kunshan, Jiangsu Province
Star Plus Legend Holdings Limited 巨星傳奇集團 (6683.hk) Questions
Star Plus Legend Holdings Limited 巨星傳奇集團 (6683.Hk)'s website is https://www.splegend.com/pc/home
Star Plus Legend Holdings Limited 巨星傳奇集團 (6683.Hk)'s LinkedIn profile is https://cn.linkedin.com/company/star-plus-legend-holdings-limited
Star Plus Legend Holdings Limited 巨星傳奇集團 (6683.Hk) has
1 employees.
View email and phone details for 1
employees at Star Plus Legend Holdings Limited 巨星傳奇集團 (6683.Hk).
Star Plus Legend Holdings Limited 巨星傳奇集團 (6683.Hk)'s industry is
Entertainment Providers
Star Plus Legend Holdings Limited 巨星傳奇集團 (6683.Hk)'s top competitors are
Star Media Production Services,
China Star Entertainment Group,
Construction Industry Council,
Junekeri Homes,
Threenine,
Wonderful Sky Financial Group Limited,
St. James's Place – Asia & Middle East,
Star Media Production,
Zerocap.
Star Plus Legend Holdings Limited 巨星傳奇集團 (6683.Hk)'s categories are Entertainment Providers
Star Plus Legend Holdings Limited 巨星傳奇集團 (6683.Hk)'s founding year is 2016
