Helping B2B tech & SaaS companies scale smarter - from $1M to $10M+ ARR.
Switched on Kiwi partners with early and growth-stage B2B SaaS and tech companies to accelerate product-market fit, modernise go-to-market operations, and build scalable, sustainable revenue engines.
Founded by Ray de Silva, a seasoned fractional CRO/CCO, we bring 20+ years of experience across sales, marketing, product and customer success leadership.
We work hands-on with founders and executive teams to:
• Align people, process & product across the GTM engine
• Build repeatable growth with AI, automation & revenue architecture
• Shift from founder-led sales to a cross-functional GTM system
• Drive defensible revenue growth through better insight, execution & structure
🔧 Specialties
• Fractional CRO / CCO Leadership
• Go-to-Market Strategy & Execution
• Revenue Architecture Design
• Product-Market Fit Acceleration
• Cross-Functional GTM Alignment
• AI-Powered Sales & Marketing Enablement
• Pricing & Monetisation Strategy
• Demand Generation & Pipeline Optimisation
• Branding, Messaging & Product Positioning
• Marketing Execution & Thought Leadership
• Channel Partnerships & Alliances
• Customer Experience & Lifecycle Growth
• Executive, Board & Investor Stakeholder Management
📍Industries & Domain Expertise
• B2B SaaS
• FinTech & Payments
• AI, LLM & Decision Intelligence
• Digital Transformation
• Series A & Growth Stage Tech Startups
• GTM Leadership for ARR from $1M to $10M+
• Expansion across NAM, EMEA, ANZ
📅 Book a discovery call or message us to learn more.
Company Details
- Founded
- -
- Address
- London, Gb
- Industry
- Business Consulting And Services
- NAICS
-
Management, Scientific, and Technical Consulting ServicesManagement Consulting ServicesOther Scientific and Technical Consulting ServicesOther Management Consulting Services
- Keywords
- Go-to-Market Strategy, Proposition Development, Messaging and Positioning, Sales Leadership, Deal Management, Customer Sales Experience, Customer Acquisition, Demand Generation, Partnerships, Alliances, Product Management, Cross-Functional Alignment, Artificial Intelligence, Digital Transformation, Revenue Architecture.
- HQ
- London
Switched On Kiwi Questions
Switched On Kiwi's LinkedIn profile is https://uk.linkedin.com/company/switched-on-kiwi
Switched On Kiwi's industry is
Business Consulting and Services
Switched On Kiwi's top competitors are
Incorta,
Brainnwave,
Scale Gen Ai,
Marna,
Hubx,
Yordex,
Yellowbrick Data,
House Of Bricks,
Tigergraph,
Gsma.
Switched On Kiwi's categories are Business Consulting and Services
Switched On Kiwi's founding year is 2014
