Tvscientific

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tvScientific is the first and only CTV advertising platform purpose-built for performance marketers. The tvScientific platform makes TV advertising accessible and measurable for brands and apps of all sizes. tvScientific offers a self-managed solution that simplifies and automates TV buying and optimization, leveraging massive data to prove the actual value of TV advertising. The platform reaches 95% of AVOD inventory using proprietary, deterministic ID technology to measure ad exposure to outcomes in an approachable, radically transparent, and scalable way. An Idealab company, tvScientific was co-founded by senior executives with deep roots in programmatic advertising, digital media, and ad verification. The company is headquartered in El Segundo, California. For more information, visit https://www.tvscientific.com.

Company Details

Employees
170
Founded
-
Address
Los Angeles, Ca, Us
Industry
Advertising Services
NAICS
Marketing Consulting Services
Keywords
Los Angeles.
HQ
Los Angeles, CA
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News

The 2025 performance TV advertising playbook - Ad Age

The 2025 performance TV advertising playbook Ad Age

tvScientific Names Teddy Jawde SVP of Product Management, Driving Next-Gen Performance TV - ADWEEK

tvScientific Names Teddy Jawde SVP of Product Management, Driving Next-Gen Performance TV ADWEEK

Exclusive: Ad tech startup tvScientific raises $25.5M - Axios

Exclusive: Ad tech startup tvScientific raises $25.5M Axios

tvScientific is Aiming to Become the "AppLovin of CTV" - VideoWeek

tvScientific is Aiming to Become the "AppLovin of CTV" VideoWeek

tvScientific: $25.5 Million (Series B) Raised For Connected TV Ad Performance Platform - Pulse 2.0

tvScientific: $25.5 Million (Series B) Raised For Connected TV Ad Performance Platform Pulse 2.0

Maximize Holiday Campaign Results With CTV And AI - ADWEEK

Maximize Holiday Campaign Results With CTV And AI ADWEEK

How Wildgrain Developed The Right Recipe For CTV Advertising - AdExchanger

How Wildgrain Developed The Right Recipe For CTV Advertising AdExchanger

Daily Research News Online no. 34337 - tvScientific Names Data Science Head and Advisors - MrWeb

Daily Research News Online no. 34337 - tvScientific Names Data Science Head and Advisors MrWeb

tvScientific Rolls Out CTV Advertising Platform - TVTechnology

tvScientific Rolls Out CTV Advertising Platform TVTechnology

NBCUniversal Partners with tvScientific to Launch Peacock Ad Manager for Performance Advertisers - NBCUniversal Together

NBCUniversal Partners with tvScientific to Launch Peacock Ad Manager for Performance Advertisers NBCUniversal Together

tvScientific Gets Patent for CTV Outcome Optimization - Nexttv

tvScientific Gets Patent for CTV Outcome Optimization Nexttv

TvScientific Raises $9.4 Million - businessinsider.com

TvScientific Raises $9.4 Million businessinsider.com

tvScientific Launches Connected TV Performance Advertising Platform - Business Wire

tvScientific Launches Connected TV Performance Advertising Platform Business Wire

The TV Business Wants More Advertisers. The Way it's Going About Getting More Seems Ridiculous. - Next in Media | Mike Shields

The TV Business Wants More Advertisers. The Way it's Going About Getting More Seems Ridiculous. Next in Media | Mike Shields

TvScientific To Charge Advertisers Only If A Campaign’s Desired Outcome Happens - AdExchanger

TvScientific To Charge Advertisers Only If A Campaign’s Desired Outcome Happens AdExchanger

Will 2024 Be the Year of Self-Service TV Advertising? (B+C Guest Blog) - Nexttv

Will 2024 Be the Year of Self-Service TV Advertising? (B+C Guest Blog) Nexttv

Why Martin Sorrell is investing in CTV buying platform tvScientific - Ad Age

Why Martin Sorrell is investing in CTV buying platform tvScientific Ad Age

tvScientific Unveils CTV Ad Training Course, Community - TVTechnology

tvScientific Unveils CTV Ad Training Course, Community TVTechnology

TvScientific Raises $20 Million To Automate Performance Measurement And Activation - AdExchanger

TvScientific Raises $20 Million To Automate Performance Measurement And Activation AdExchanger

tvScientific Uses Retail Data To Target CTV Ads On a Cost-Per-Outcome Basis - Nexttv

tvScientific Uses Retail Data To Target CTV Ads On a Cost-Per-Outcome Basis Nexttv

tvScientific Reveals Michael Billow's Induction as First Head of Data Science and the Data Science Advisory Board - CIO Applications

tvScientific Reveals Michael Billow's Induction as First Head of Data Science and the Data Science Advisory Board CIO Applications

tvScientific Bows Cost-Per-Outcome CTV Ad Buying 08/18/2023 - MediaPost

tvScientific Bows Cost-Per-Outcome CTV Ad Buying 08/18/2023 MediaPost

tvScientific Raises $20M in Series A Funding - citybiz

tvScientific Raises $20M in Series A Funding citybiz

tvScientific Targets Connected TVs With New Ad Technology - Los Angeles Business Journal

tvScientific Targets Connected TVs With New Ad Technology Los Angeles Business Journal

tvScientific Announces Shannon Jessup as Chief Revenue Officer - Business Wire

tvScientific Announces Shannon Jessup as Chief Revenue Officer Business Wire

Study: Nearly a Quarter of Marketers Plan to Increase Connected-TV Advertising - Media Play News

Study: Nearly a Quarter of Marketers Plan to Increase Connected-TV Advertising Media Play News

Cannes Lions 2025: Pinterest and Adobe announce new AI-powered ad tools - Performance Marketing World

Cannes Lions 2025: Pinterest and Adobe announce new AI-powered ad tools Performance Marketing World

NBCU Is Here for Smaller, Performance-Focused Advertisers - ADWEEK

NBCU Is Here for Smaller, Performance-Focused Advertisers ADWEEK

NBCUniversal Announces New Solutions, Offerings, and Products at One23 - NBCUniversal Together

NBCUniversal Announces New Solutions, Offerings, and Products at One23 NBCUniversal Together

Survey: Marketers favour CTV advertising - Advanced Television

Survey: Marketers favour CTV advertising Advanced Television

How NBCUniversal's Peacock plans to go after Facebook and Google advertisers - Ad Age

How NBCUniversal's Peacock plans to go after Facebook and Google advertisers Ad Age

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