Winning Variant

Winning Variant allows customers to test incremental changes to their website, apps, backend services, and AI/ML - measuring the business impact of each. Iterate faster with real-time data available securely inside of Snowflake. Create a custom analytics pipeline to measure performance against existing business metrics and visualize reports inside existing BI tools. As a Snowflake Native App, we simplify experiment setup (shared RBAC, no data pipelines), keep data secure (no exfiltration) and allow for tailored analysis via access to raw experiment data. Use cases: AI/ML version performance, Snowflake workload optimization, server-side split tests, and product/marketing A/B tests.