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10,000 Hours is a photography and film company offering full production service. “We create worlds that people want to be a part of – authentic and positive worlds viewers can feel immersed in.” So, why 10’000 Hours? Because we believe that through hard work, you can become extraordinary at what you do. That with commitment and time, complex things can become instinctive. We work directly with clients and agencies – collaborating together, to create realistic worlds full of characters that are sincere, positive, warm and relatable – and right for the client and their brand. Brands like Amazon, Apple, Sony, John Lewis, Mothercare, Tia Maria, Lloyds, Warburtons, MasterCard, Tesco, Lloyds TSB and The Sunday Times. For every shoot, we invest time and care in the mix of cast, characters, locations, styling and propping; to create photography and film that focus on inclusion and diversity. And through our work, we hope these themes will permeate into culture at large. To bring the genuine warmth and emotion to our images, you need genuine warmth and emotion on set. Our sets are fun places, with an emotionally supportive atmosphere that delivers authentic and emotionally sincere results. We have a fantastic production crew, and a fantastic on-set crew – with a highly-evolved kit packed cleverly in our van. Everything we do in our photography and our full production service is meticulous. And all of this stems from our ethos – ‘Work hard and be nice to people’. This truth permeates into everything 10’000 Hours is and does.