Craft & Commerce

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Craft & Commerce is an integrated media agency, purpose-built to serve as a nimble, strategic partner to marketing teams in navigating our rapidly evolving media landscape. We fuse leading-edge performance marketing capabilities with a holistic view of channels, bring clarity to measurement and attribution across the funnel, and deliver scalable, ad-driven growth. Our senior leadership has sat on the client’s side of the table, contextualizing media through the lens of business objectives, setting and owning media-supported goals, hiring and firing agencies, adapting to evolving priorities, representing strategy and results to C-suite and board stakeholders, and more. We created C&C to bring that marketer’s mentality to today’s dynamic media landscape.

Company Details

Employees
31
Founded
-
Address
222 Broadway, New York,ny 10038,united States
Industry
Advertising Services
Website
http://www.craftand.com
Keywords
Audience strategy, Channel strategy, Content strategy, Message development, In-market testing, Social advertising, Programmatic advertising, Digital audio, podcasts, terrestrial radio, Content integrations, Linear and streaming TV, Search engine marketing, Out-of-home, Print, Multivariant testing, Media monitoring & management, Conversion rate optimization, Real-time measurement and reporting, Landing page and conversion rate optimization, Multi-touch attribution, Digital content creation.
HQ
New York, NY
Competitors
Digitas North America, Chief, OLIPOP PBC, Solvable Syndicate, Tinuiti, Flywheel, Criteo, Tiger Tracks, Vanta, Spark Foundry.
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