Ilide - italian light design email format

THE STORY ILIDE was born from the union between two companies. One in the electrical industry and the other a design studio. Assembla-Cab operated for more than twenty years in the field of assembly and electrical wiring. The studio of Designer Daniele Gualeni, Eng., who worked for ten years as Product Designer.The business idea originates from the observation of the Italian landscape, of its richness and resources and of several crafts unique to the region. We wanted to give ILIDE the identity of ‘Made in Italy,’ understood as the result of cooperation between designers (chosen through a design contest) and Italian craftsmen working in the region, searching for unique and exclusive values to be transformed into light.After more than two years of study, research and collaboration ILIDE was born as an acronym meaning Italian Light Design. A new brand which respects the real ‘Made in Italy’ value, dedicated to lighting design, which has been enhanced and reinvented by the regional master craftsmen dedicated to composing a line of original products with great aesthetic value and elevated artistic content. THE MISSION We design and manufacture lamps exclusively in Italy, receiving the best from our master craftsmen specialist from four different sectors: ceramic, glass, marble and wood. Each individual product, is obtained through an exclusive process, that often pushes the technical expertise of master craftsmen and cannot be reproduced through mass production. THE VISION ILIDE is for those who are not satisfied to have an ordinary product in their home but search for real quality that also contains history, careful construction, and is designed with the individual in mind. This allows those who have an ILIDE product to enjoy the light without giving up its main function. ILIDE’s goal as a new company is to launch products on the market that are not simple, but contain history and give emotion. With Italian Style and Design.