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ISD Analytics and its award-winning predictive analytics (behavioral micro-simulation) product Simulait has been acquired by Ernst & Young (EY) as of April 2015
Simulait can predict human behavior of a population of consumers to over 90% accuracy in volatile or disrupted consumer markets…
without using historical sales or personal customer data...
and predominantly using publicly available data & research!
Simulait enables testing of strategies to influence human behavior, e.g. new product launch, pricing, marketing, Govt policy, as well as predict the impact of disruptive consumer technology where there is limited or no historical data
Simulait consistently outperformed learning and statistical approaches in accuracy and functionality.
See EYC3 for more information.
Company Details
- Founded
- -
- Industry
- It Services And It Consulting
- Website
- http://www.ey.com/
- Keywords
- Demand Forecasting, Predictive Analytics, Business Intelligence, Socio-Economic Modeling, Prescriptive Analytics, Big data, Simulation-based consumer analytics, Consumer Modeling, Micro-Simulation, Strategy, Policy, Marketing, Behavior change.
- Competitors
- Presagen.
Isd Analytics Questions
ISD Analytics's website is http://www.ey.com/
ISD Analytics's LinkedIn profile is https://www.linkedin.com/company/isd-analytics
ISD Analytics's industry is
IT Services and IT Consulting
ISD Analytics's top competitors are
Presagen.
ISD Analytics's categories are IT Services and IT Consulting
ISD Analytics's founding year is 2006
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