Ls digital analytics llc email format

I’m a strategic, hands-on digital analytics consultant with 15 years of experience providing analytics services for brands like Google, Kaiser Permanente, AAA, Levis, Steve Madden, Bare Minerals, Clorox, Western Digital and many more. My work lets me do what I love – using analytics and technology to deliver the insights needed to optimize customer experience. My services include: Digital Measurement Plans: Maps strategic objectives to measurable goals, metrics and KPIs. The best way to gain alignment between stakeholders - Executives, Marketing, Merchandising, Sales, Operations, Analytics and Technical teams. Solution Design Requirements: A deployment blueprint that ensures successful delivery of the Digital Measurement Plan. Outlines how data flows from code to TMS, CMS and Analytics systems. Gets your content, analytics, data governance and technical teams all on the same page. Implementation and QC: The set up of your analytics solutions. As the bridge between your business, analytics and technical teams, I’ll lead the deployment of your analytics solutions and make sure it’s done right. Process Development: After deployment, a documented process will ensure cross-functional team members know their role in ensuring analytics data is captured consistently and accurately. Website Analysis: I interpret user data to create tangible take-aways you can act on. Just as importantly, I guide you on other ways to gather data to enhance quantitative analysis (via site testing, user research and site surveys). Website: www.lschumacher.com Tags: Google Analytics, Google Tag Manager, GTM, Adobe Analytics, Site Catalyst, DTM, Tag Management, Data Layer, JavaScript,, SDR, UX. See lessSee less of undefined summary