PlayAbly

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PlayAbly Podcast: https://podcasts.apple.com/us/podcast/playably-podcast-gamifying-e-commerce-for-the-future/id1770632720 PlayAbly turns shopping into play. Founded by gaming veterans from Unity, PlayAbly helps brands drive engagement, loyalty, and sales through custom shoppable games that integrate real products directly into the gameplay. Powered by AI personalization, these branded experiences are built for every customer — from Gen Z to 65+. Winner of Shoptalk 2025’s Audience Choice Award, PlayAbly is part of a growing movement where commerce and entertainment blur. Its games have helped brands like Warner Brothers and Jones New York boost engagement by up to 3x, generate valuable first-party data, and drive sales — without relying on discounts. As customer attention becomes harder to win, PlayAbly makes shopping feel less like a chore — and more like fun.
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