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GENOPFIND DEN FYSISKE BUTIK I EN DIGITAL VERDEN
De små og mellemstore kæder / butikker (SMV’er) indenfor danske detailhandel er udfordrede.
De står overfor, at skulle tage afgørende strategiske beslutninger, hvorvidt de fortsat skal drive forretningen, som de altid har gjort, eller om de skal ændre strategi for at modstå at blive ‘disrupted’ af nye konkurrenter. Og hvis ikke det er ‘disruption’ de skal modstå, så bliver de tudet ørerne fulde af ‘agil-ledelse/organisation/udvikling’, ‘omni-channel’, ‘unified-commerce’ eller andre frække forkortelser…
Der tilbydes ligeledes nu tonsvis af nye teknologier til at optimere butikkerne med, som man bliver fortalt at det løser kædens problemer foreksempel:
Spejle – hvor kunden visuelt kan prøve tøjet og skifte farver for at se hvilken der passer bedst
App’s – der kan sikre mere loyalekunder gennem abonnementsordninger
3D-Kameraer – der viser kundestrømmen i butikken vha. ‘heatmaps’, så du kan placerer dine produkter optimalt
Og som om det ikke er nok, skal de også passe på de store nye konkurrenter indenfor e-commerce, der er på vej ind på det danske marked, som fx Amazon Web services og senere Amazon med eget lager i Sverige.
Hvad skal man gøre som en lille kæde eller butik i dette virvar af mange muligheder, når man nu gerne vil drive detailforretning og elsker glade kunder?
Company Details
- Founded
- -
- Address
- Amalieparken 7, Vallensbæk,capital Region 2665,denmark
- Industry
- Retail
- Website
- http://www.reshaperetail.dk
- HQ
- Vallensbæk, Capital Region
- Competitors
- 2-Connect ApS.
Reshaperetail.dk Questions
ReshapeRetail.dk's website is http://www.reshaperetail.dk
ReshapeRetail.dk's LinkedIn profile is https://dk.linkedin.com/company/reshaperetail
ReshapeRetail.dk's industry is
Retail
ReshapeRetail.dk's top competitors are
2-Connect Aps.
ReshapeRetail.dk's categories are Retail
ReshapeRetail.dk's founding year is 2018
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