TPF Consultancy

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TPF Consultancy brings big brand strategic thinking to help Beauty and Personal Care brands scale! With over 18 years of marketing experience on global brands at L’Oreal USA working across categories (haircare, haircolor, cosmetics, grooming, and skincare) on brands like Garnier, L’Oreal Paris, Lancôme Paris, Dark & Lovely/SoftSheen-Carson, Urban Decay, Mixa, and Youth To The People. As a boutique firm we offer: Go To Marketing Strategies (Campaign Storytelling, Positioning, Launch/ Refresh Strategy, DTC Strategy, Tentpole Moments, Experiential, Social, Influencer and Content Strategy) Product Innovation (concepting/ideation, claims, packaging and formulation advisement, competitive deep dive, mapping/positioning, consumer insights, retailer sell-in) Organizational Advisement (ways of working and structural guidance)
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