Vertical Path

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Sri Vemuri is the founder of Vertical Path, an independent product marketing consultancy. B2B SaaS startups partner with Vertical Path on their go-to-market challenges—everything from positioning realignment, to category creation, customer development, and messaging. Clients are Seed-Series A, and come from a diverse set of product categories, including: Dev Tooling, Collaboration, Property Management, CRM, and Health Tech/AI. Why founders and marketing leaders hire Vertical Path: - Work directly with the founder (no fresh agency recruits) - First principles thinking (no boilerplate playbooks) - Growth and profitability oriented (no charging for fancy decks) Motions: PLG, Sales-Led, Hybrid. Results: ⬆️ MQLs, ⬆️ Closed Won, Sales ❤️ Marketing
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