Alex Mortensen Email & Phone Number

Petaluma, Ca, Us

San Francisco, California, Us

Sojern - a leader in AdTech provides advertising, marketing, and media solutions to their customers globally. Leveraging data driven insights, Sojern provides a superior product suite that includes Google AdWords, native advertising, Facebook, video, and programmatic channels. In my role as Business Development Manager at Sojern, I led the development and delivery of comprehensive training programs focused on prospecting techniques, engagement strategies, pitching methodologies, and pipeline management. My leadership was instrumental in fostering employee growth and enhancing team performance. I devised innovative strategies to adapt to the evolving market, driving success and achieving business objectives. My team, which consisted of Business Development Representatives (BDRs), focused on prospecting hotels across various regions.Achievements: ◦ Surpassed sales targets with 126% of goal for H1 2024, 105% for the full year of 2023, and an impressive 191% in 2022. ◦ Achieved 129% year-over-year growth for H1 2024, reflecting significant sales performance improvement and successful market expansion. ◦ Exceeded an annual sales target of over $1M, boosting revenue growth and market penetration across the US, Canada, and Latin America.

San Francisco, California, Us

In this role, I managed the complete sales cycle—from prospecting and qualifying leads to pitching, closing deals, and nurturing post-sale relationships—to expanding our client base in the hotel sector. I crafted detailed proposals, prepared compelling sales presentations, and identified potential leads through various methods. Leveraging Sojern's first in class product suite that included Google AdWords, native advertising, Facebook, programmatic channels, and video solutions.• Achievements: ◦ Collaborated with a diverse range of clients including major brands like Hyatt and Marriott, significantly increasing market presence and revenue growth through these partnerships. ◦ Ranked as the #2 seller in H2 2022, playing a critical role in the team's overall success.

Developed relationships with major LA Ad Agencies to establish the West region of Townsend Hurst.

- Monthly reconciliation of multiple clients by way of Quickbooks and Quickbooks online- Maintain Vendor and Employee payroll- Assist with preparing pertinent tax documents for tax attorney

San Francisco, California, Us

Developed and executed a comprehensive marketing and sales strategy for the best Immersive Theatre show in SF as they transitioned their focus to private event rentals. Leveraged Tableau and Excel for data-driven insights, to successfully transition the organization from a weekly theater production to a thriving private event business. Generated new business with Google, Twitter (currently X), Navan (formerly TripActions), AdYen, Twilio, Rippling, Sojern, and many other tech companies. Did this through outbound calling, email campaigns, and managing the full sales cycle within the Salesforce CRM. Negotiated everything from a comprehensive talent offering, catering, equipment offerings and more. Ensured seamless client experiences by showing up day of and doubling down on communication with the Operations team.

Palo Alto, California, Us

Making in-person meetings happen via TripActions' mobile-first, end-to-end travel management solution. We bring together custom-built, mobile-first technology with 24/7 travel support and the most robust travel inventory available across corporate, direct and consumer. Leveraging AI and smart data, we create customized and dynamic search options based on each individual traveler’s loyalty programs, travel history and company preferences. Q4 2019 - 109% Quota Attainment

San Francisco, California, Us

- Drive renewals and upsells by ensuring campaign success and client satisfaction - Programmatic campaign management and optimization (Google DV 360, Google Adwords, Meta Ads Manager)- Analyze and interpret data to provide campaign recommendations, new ideas and concepts to wow potential clients and grow current business- Partner closely with analysts, product and development teams to drive platform innovation and company growth- Present campaign results and insights, as well as Quarterly Business Reviews to clients- Mentor to fellow 2 team members

San Francisco, California, Us

- Execute on the operational and product utilization related goals of the customer by driving overall customer adoption, enhance customer success, and mitigate customer churn risk- Coordinate with internal partners to develop customer education, on-boarding, and implementation plans to provide user-focused training, onboarding, and engagement- Maintain healthy customer engagement levels by identifying low utilization and providing solutions to further drive customer success

San Francisco, California, Us

Kansas City, Mo, Us

Omaha, Nebraska, Us

Bs Business Administration, Banking, Business Finance, Management

Isep Exchange Program, Spanish Language And Literature

Spanish Language And Literature