Brands: Louis Vuitton, American Express, Spotify, Veuve Clicquot, Heineken• Execute campaign strategy to drive Social Media calendar, KPIs, consumer reaction to brand, and product engagement for up to 10k+ attendees• Manage event logistics: site selection, coordination with stakeholders, transportation, staff management, and prospective client engagement• Curate event launches through product education, relevant collateral, and advertising material designs for 1000+ daily interactions

•Execute campaign strategy to drive Social Media, KPIs, client reaction to brand, and product engagement for up to 1k attendees•Manage all event logistics ranging from site selection, coordination with stakeholders, transportation, staff management, and prospective client engagement•Curate client experience at launches through product education, relevant collateral, and advertising material designs for 100+ interactions

•Tailor branding campaigns for KPIs: Social Media engagement, app downloads, email sign up etc. for 100+ sites•Manage weekly brand ambassador teams for best practices, engagement obstacles, and training•Implement guerilla marketing projects after researching sites with high target demographics. Ex: For a realty app, growing home buyer pipelines through brand outreach at open houses

Education technology startup creating an online marketplace that instantly connects students with mentors. We have helped thousands of students get accepted to their dream colleges.•Grew company to 7 digits (2-3x per year) by hacking growth channels including: organic search queries, content marketing, targeted advertising, social media, and email•Analyzed sale pipeline data in Hubspot CRM and refined sales team approaches to close ~30% of qualified leads •Obtained customer feedback to improve NPS by regularly conducting customer service outreach via calls, surveys, and meetings•Created and improved marketing campaigns by cross-referencing online traffic and impression analytics in Excel •Developed information database on top 70 U.S. colleges with team by aggregating and curating thousands of historical college admissions data points

Edefy is a scholastic nonprofit maximizing 9th-12th grade student intellectual potential through ACT instruction, competitive extracurricular coaching, and analytic/technical skills development.•Developed high school philosophy and literature program material featuring annotated reading material, study guides, and research projects•Instructed students and reviewed written work complete with feedback and notes •Improved content and teaching approach by testing new lesson plans incorporating research backed methods to boost retention and comprehension