Zach P. Email & Phone Number

Saint Paul, MN, US

Minneapolis, Minnesota, United States

• Driving sales and marketing transformation across all business units with C-Suite to build out multi-year transformation strategy and partner with all functions to deliver $750MM+ in revenue and $300M+ of operating.
• Lead a team across 3 continents to successfully develop and implement organizational transformation, operational model improvements, and Gen-AI focused technologies across Sales, Marketing, and IT functions.
• Partnered with all regional senior leaders to develop tailored operational models and cadences to embed automated trade and marketing budget allocations leveraging revenue growth management (RGM), marketing mix models.
• Partnered with CMO and SVP of eCommerce to develop and deploy a reimagined digital organization structure across all geographies.
• Managed communication throughout pilot and implementation.

Heidelberg, Baden-Württemberg, Germany

• Transformed culture and capabilities of European eCommerce team by leading a multi-geography direct team of 27 people across sales, digital marketing, content development, and data functions. Developed brand and.
• Delivered +140bps GM% improvement through brand marketing strategies that also delivered 40% of the growth for the region.
• Developed data-driven approach to sales and marketing planning and execution that leverage best of breed software to improve operating profit across all regions.
• Took people first approach to reduce headcount turn over from 50% for 2 years prior to 5% in 2022 and personally achieving highest team satisfaction scores across the region.
• Responsible for the offline sales development of Sexual Wellbeing category and the Durex brand across all 8 countries including B2B sales and government contracts
• Installed new go to market channels with tailored brand strategies across OTC & Personal Care categories on ePharmacies (ShopApotheke, DocMorris), On Demand (Gorillas, Getir, Flink), Omnichannel customers (DM.

Minneapolis, Minnesota

• Managed $120MM Nutrition business PnL across sales, marketing, and BI functions through the management and development of a team of 5. Developed, planned and executed eCommerce go to market strategy in the midst of.
• Delivered a four year CAGR of 75% YoY despite category growth of 13% YoY on the Nutrition eCommerce business.
• Developed and negotiated three year partnership agreement with Amazon Fresh & Prime to deliver first mover advantages on same day delivery in the US.
• Built the architecture of integrating Reckitt as a direct third-party seller to online marketplaces despite challenges with distributor contracts, system integrations, legal & regulatory challenges, and tax implications.
• Broadened scope of ecommerce team by incorporating dedicated business analytic teams to the ecommerce organization. Empowered employees to create innovative capabilities such as proprietary algorithms, reporting, and.

Worldwide

Strategic Advisor & Angel Investor to Consumer Brands

Minneapolis, Minnesota

• Drove search, affiliate, display, and influencer marketing campaigns on a $12MM annual marketing budget through a combination of agencies, internal stakeholders, and direct reports.
• Achieved annual sales growth of 65% YoY and delivered planned sales targets while improving return on advertising spend from less $1 to over $8 YoY.
• Successfully worked with senior brand marketing leadership to create workflows for marketing budgets to be allocated appropriately online, educate teams on key digital strategies, and create accountability touchpoints.
• Established and negotiated transformational partnerships between RB and new marketing channels - including SlickDeals, Amazon Family, and strategic Reckitt agency partnerships

Minneapolis, Minnesota

• Established and structured founding eCommerce dedicated role responsible for commercial and marketing partnership of a sales $51MM annual business. Restructured existing structures & processes through collaborative.
• Delivered annual sales growth of 24% YoY and exceeded plan sales quota.
• Restructured 2017 annual trade budget of $7M to gain favorability with outside stakeholders, maintain profitability, and own a strategically timed promotional/marketing plan to be executed in collaboration cross.
• Increased market share 100bps in one quarter while reducing budget costs by revising previous promotional plans and marketing syncs.

Seattle, Washington, United States

• Built and led brand management sales and marketing agency from inception. Led team of 7 and business portfolio of $47M in annual sales. Delivered growth through tailored sales, marketing and supply chain strategies.
• Delivered annual e-commerce sales growth from $25MM Y1 to $47MM in Y2.
• Grew and managed entire brand portfolio from inception to 60+ brands in 2 years.
• Established internship program with Computer Science and Business College of University of Washington which led to the development of proprietary software using Selenium, SQL, and Power BI to scrape retailer’s.

Seattle, Washington, United States

• Managed daily category functions and business development through vendor partnerships, annual category negotiations, data driven assortment decisions, onsite/offsite promotional and advertising strategies for Men's and.
• Led sales development for $66MM multi-gender denim category, the largest category within the US e-commerce Softline division.
• Managed annual marketing budget of $1.8MM across the Amazon marketing channels, including but not limited to email, site placements, Amazon Media Group, Facebook, and Amazon Kindle.
• Delivered 43% category growth to deliver results 2% above plan, while maintaining margin on plan.
• Implemented first even inventory management strategies, SQL reporting tools, and Google advertising partnership.

Minneapolis, Minnesota, United States

• Formulated first ever omnichannel strategies with Target’s senior leadership team including CEO and Board of Directors in order to develop the long-term promotional and competitive pricing strategies, execution, and.
• Innovated, proposed, and orchestrated execution of first-ever Target multichannel competitive pricing model. Initial phase affected over 500 items and 90 categories across the company, and is expected to improve sales.
• Designed monthly processes to identify Target’s price position to online competitors on over 120K items and established metrics to identify cost-to-match on over 16K comparable items.
• Proposed, modified and led pricing tests through out Target’s Q4 2012, to guide reinvention of Target’s multichannel pricing strategy.
• Tailored reporting and insights for CEO, SVP and other key senior executives to highlight key wins and opportunities of the multichannel pricing strategy.
• Awarded 2012 Target Best Team Award for opportunity scoping, strategy creation and execution of multichannel pricing strategy.

Minneapolis, Minnesota, United States

• Consulted senior leadership group on inventory transition strategies companywide in order to maximize sales and profitability across import, domestic, and direct to store businesses.
• Managed inventory strategies for over 80 transitions across the company.
• Identified key transition metrics and prioritized key opportunities with Senior Merchandising leadership.
• Leveraged team of 22 transition captains to implement transition strategy and processes across the company.
• Assembled and directed supply chain tool and process which contributed over $40MM of profit annually.
• Formulated inventory strategies for Home reinvent that drove over $25MM in incremental sales.

Minneapolis, Minnesota, United States

• Oversaw buying, inventory management, and business development of $80MM category across 1,750 stores. Recipient of three Golden Performance Awards and two personal awards from SVP and EVP for executional excellence.
• Managed and mentored three merchandise business analysts into merchandise planning. Nominated for quarterly leadership award for outstanding performance and onboarding.
• Won Target Golden Performance Award in 2008, 2009, and 2010 for meeting all of required financial metrics (Sales, Gross Margin, Turnover, & Instocks)
• Overhauled and executed ordering strategies that decreased inventory over $8MM and improved sales by 5% over previous year. Awarded the Target Senior Vice President Award in March 2010 for these strategies.
• Formalized relationships with strategic vendors Scotts & SC Johnson and was awarded the Target Vendor Operations Focused Leadership Award.

• Lead and supported 14 senators and 4 subcommittees.
• Managed over a $100K annual budget that helped support different organizations on campus.
• Lead the senate through an organizational restructure that re-purposed the senate and created the Bethany Activities Committee.
• Partnered with other private college student senates to gather ideas and re-write the Bethany Lutheran College Student Senate Constitution.

Strategy Execution

Activities and Societies: Designed systems and structures that prevent or derail execution and meet organizations strategic objectives

Bachelor Of Arts (Ba), Industrial And Organizational Psychology And Business Administration

High School Diploma