Cletus D'Souza Email & Phone Number

Mumbai, Maharashtra, India

Mumbai, Maharashtra, India

Led the development and execution of comprehensive marketing strategies for the West region, encompassing key states: Maharashtra, Gujarat, Madhya Pradesh, and Chhattisgarh.Increased brand awareness and lead generation: Developed impactful campaigns across digital, print, and on-ground channels, driving regional growth initiatives.Market analysis & competitor insights: Analyzed market trends and competitor activity to inform regional marketing decisions.Team leadership & collaboration: Managed a team of marketing professionals, fostering collaboration and driving campaign success.Internal & external partnership management: Cultivated strong relationships with various internal stakeholders (DMAs, NDMAs, RPs, ICICI Bank channel) and external partners to achieve business goals.Branding & Communication (Pan-India): Oversaw regional branding initiatives, internal communication strategies, PR activities, and zonal communication across India.Project Management: Spearheaded impactful projects like partner loyalty programs, festive campaigns, and AI-driven communication initiatives.Cross-functional Collaboration: Liaised with various departments (legal, accounts, product, HR) to ensure successful project completion across all domains.Increased Direct Business Penetration: Contributed to increased direct business opportunities through spot sanction processes and regional growth strategies.

Mumbai Metropolitan Region

Mumbai, Maharashtra, India

Handling the internal magazine as the editor and moving it from a PDF to a digital version and running campaigns to promote it. Managing the social media space (LinkedIn) for the organization. Designer, editor for various newsletters and booklets for internal circulation. Initiating and promoting digital employee engagement through various activities and campaigns for employees pan-India. Conceptualizing and designing various campaigns for internal/external consumption as per festive days, branding needs or employer/employee branding perspective. Quality control for most internal content circulation and proofing of external content to customers. Ghostwriting for senior management as per requirements.

Mumbai, Maharashtra, India

Lower Parel

Mumbai, Maharashtra, India

Mumbai Area, India

Working for some of the top national and international brands, learning about their businessmodels and co-creating high-quality write-ups for their content marketing requirements.Key Responsibilities include:1. Learning about various business domains and gather data through secondary research.2. Creating crisp, concise and compelling content based on the project brief and data gatheredthrough research.3. Adhering to strict quality guidelines and create plagiarism-free content.4. Assuming responsibility for the work and adhering to delivery timelines.5. Collaborating with the team of writers or seniors, as required, for project completion.6. To ideate and develop content for collateral like: - Websites - Brochures - Blogs - News and Newsletters - Case Studies - Product Descriptions - Social Media posts - ... And more!7. Lead a team of writer and graphic designers for various product-oriented content creation.8. Ideate and strategize content for various brands based on the brief and brand guidelines.

Mumbai Area, India

Key Responsibilities:1. To take responsibility of the administration, student – teacher relations, timetable scheduling and admissions conversion for a particular location for various businesses.2. MIS & data management as per the operations process requirements for various LOBs.3. Ensuring a smooth & harmonious working relationship between teachers, students, parents.4. Maintaining discipline & decorum in the center.5. Support in implementation of marketing activities like kiosks, leafleting, tele-calling etc.