Radicle was acquired by BMO

Acquired by BMO

SMB & Mid-MarketNote: Medallia acquired Promoter, July 2019

> Successful exit to Medallia (NYSE: MDLA/Now Private) July 2019. See^>Developed sales playbook growing revenue 15X>Collaborated with Engineering & Product teams decreasing time to value to 30 seconds.

Sales strategy for e-Learning products. InteSolv is an Austin-based tech company developing web based (SaaS) e-Learning applications for F100 tech companies.BUSINESS DEVELOPMENT:<> Developed Ideal Customer Profile (ICP) across multiple verticals. <> Developed Go-To-Market strategy for new LMS product.<> Created ROI based approach leading to $700K Pipeline in 4 months.<> Coached sales team on cold outreach strategies and tactics.<> Developing product and pricing strategy optimizing market share growth in e-learning.Created revenue sharing deal structure for direct selling organizations optimizing topline revenue growth. <> Created automated outreach strategy across multiple channel partner inbound sources improving open rates 30% on average. <> Transitioning marketing strategy from content focus to demand generation focus achieving 22% increase in inbound leads.

Riskpulse (formerly Stormpulse) - Austin-based tech startup developing web-based risk management applications for logistic companies. Sold multiple stakeholders in complex sales at VP and Director level (F1000) across Energy, Healthcare, Retail, Manufacturing and Logistics. Negotiated terms and conditions of contracts.Developed white papers / presented at industry conferences.A direct report of sales KPI weekly to CEO.Exceeded monthly quota regularly.**Accomplishments**<> Improved sales process by mapping the customer buying process and implementing a solution selling process.<> Created a meteorology service in one afternoon creating cross-selling opportunities when hurricane Iselle threatened Hawaii’s fuel reserve for electricity production.<> Resolved outbound lead generation by training an external lead generation company on value propositions doubling appointments.<> Negotiated directly with senior corporate buyers to close deals over multi-year contracts.<> Achieved an increase of 30% in Annual Contract Value (ACV) by using solution selling techniques.<> Achieved 30% increase in Monthly Recurring Revenue (MRR).<> Created communications process between sales and engineering to improve capturing client feedback.<> Coached Customer Success Team on delivering product demos with value propositions and Coordinated with the team on customer support issues.<> Created dashboards and executive level reports from Salesforce CRM.<> Resolved low feature engagement by building strategic relationships with partner organizations.<> Created and managed a webinar team to launch weekly webinars to support lead generation efforts.<> Optimized inbound lead collection and assignment by creating necessary processes to score leads.<> Coached team members shifting into client facing roles.

InstantAtlas Inc. is the North American operating arm of Geowise Ltd., a U.K Based technology company developing web-based dashboards for public health. I was the first employee of the US division, and my role expanded the US market for GeoWise Ltd. / InstantAtlas. <> Created Ideal Customer Profile (ICP) and mapped funding links between state / federal agencies and grant organizations.<> Reduced lead response time from 24 hours to minutes for US leads. <> Positioned InstantAtlas as a revenue generating solution. One client integrated InstantAtlas as a crucial up-sell to higher value products. <> Early stage media startup needed to drive revenue for their media sites. Advised them on how to use data to drive journalism and create revenue with our product. <> We extended our lead generation reach by including InstantAtlas training into a curriculum for state-level epidemiologists. <> Sales Cycle had grown past six months for a $10K software product on procurement issues. Used GSA listing to make it faster for prospects to buy and also 3X revenue.<> A 30% increase in cancelations for InstantAtlas Desktop software started. To counter the cancelations and build a leads pipeline, we developed a webcast series for epidemiologists using InstantAtlas.At GeoWise, I covered UK, US-non-health, and Australian territories. <>Worked through UK austerity measures building key relationships with C-suite executives. The relationships lead to strategic relationships creating more opportunities in local government. <> Handpicked demo teams to travel onsite for client demonstrations based on matching skills and presentation habits.<> Created strategy articulating ROI and respective value, which achieved a 10% increase in renewals.

Overview:The Science Festival sold science based educational touring shows to all primary schools in Scotland. Sales lead was assigned to other duties, leaving a leadership gap. Filling the gap, we achieved our 3rd quarter target 1 month early. The team all got additional bonuses.We achieved this target early by training team members to articulate our vision of science in the classroom as a solution for their science resource gaps. Accounted for 50% of all team sales maintaining a sales to pay ratio of 8.03:1 GBP.Halfway through our sales campaign the numbers were below forecast. To create leads, written and visual adverts were designed for a marketing campaign targeting high revenue regions.

Edinburgh International Science Festival’s Generation Science provides science-based performances that tour Scotland’s Primary Schools in the winter and spring months. The programmes goal is to supplement difficult classroom topics with educational and fun performances developed from the Curriculum for Excellence.Specialties:B2B salesLead GenerationCold CallingWarm CallingGeographic PlanningEmail Advert Design