René Eenhoorn

René Eenhoorn Email and Phone Number

Content Marketeer at Bouwmaat Nederland B.V. @ Bouwmaat
bunschoten, utrecht, netherlands
René Eenhoorn's Location
Zaandam, North Holland, Netherlands, Netherlands
René Eenhoorn's Contact Details

René Eenhoorn work email

René Eenhoorn personal email

n/a
About René Eenhoorn

During my professional career I applied my Product Marketing and Management skills at several international oriented major companies and worked in various markets:- Logistic Transport (Nissan Forklift)- Energy (VA TECH ELIN Holec - Transmission and Distribution)- Aviation (Fokker Aircraft and KLM Engineering and Maintenance)The aviation industry is where I have my roots and I was originally educated as Flight Engineer. During the 35 years working in the marketing world I enjoyed the job every day. That's what I also consider to be very important, besides the challenge a job should offer; all leading to concrete end results. Currently I am active as Content Marketeer at the largest national company for construction materials targeted at the professional end-user. Here I am creating new content both in word, photography and video. It's a pioneering, challenging job as I started with an empty desk. My daily work is characterised as "high quality against the lowest possible cost". I am a self-starter and have, as a result of my extensive experience, broad knowledge which can be applied in many fields within an organization. In addition, I can communicate easily within the company at all levels.In my free time I am spending a lot of time on my race bike and have participated in the Alpe d'HuZes fundraising event to fight cancer in 2013, 2014, 2015, 2018, 2023 and participated again in 2024 as it is still very necessary ......

René Eenhoorn's Current Company Details
Bouwmaat

Bouwmaat

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Content Marketeer at Bouwmaat Nederland B.V.
bunschoten, utrecht, netherlands
Website:
bouwmaat.nl
Employees:
472
René Eenhoorn Work Experience Details
  • Bouwmaat
    Content Marketeer
    Bouwmaat Apr 2015 - Present
    Bunschoten
    Creating and producing new content by word, photos and video for Bouwmaat ALLES Magazine, website/webshop and YouTube.- Editor-in-chief of the “ALLES” Magazine.- Creating, writing and editing articles for the “ALLES” Magazine.- Defining consistent and high quality product photography.- Creating and co-ordinating video content for both "ALLES" and Corporate Communication.- Responsible for organization 6000 m2 exhibition for Bouwmaat Bouwfestival XXL. Over 70 exhibitors.- Chairman Bouwmaat Nederland Workers Council
  • Nissan Forklift
    Coordinator Marketing & Product Management
    Nissan Forklift 2004 - Jan 2014
    Amsterdam Area, Netherlands
    Coordinator Product Marketing and Product Management for the counterbalanced and warehouse trucks models of the Unicarriers brands (Nissan Forklift, Atlet and TCM) for the Europeanen market.Description Product Marketing activities:- Managing and defining yearly planning and marketing budget.- Market introduction of new models: offline and online.- Managing employee(s).- In-depth competitor analysis.- Created complete sales brochure line including all relevant content.- Defining Nissan Forklift websites and Extranet. Created content and managed via CMS.- Responsible for Social Media; Facebook, Twitter and LinkedIn.- Contacts with advertising and merchandise agencies, photographers.- Created and managing merchandise webshop.- Daily cooperation with several departments in Japan, USA, Spain and Sweden.- Daily sales support to distributor network (+ 25 countries in Europe).- Contact with domestic- and international press.- Defining advertising campaigns.- Overall responsible for organizing exhibitions (Logistica and CeMAT).Description Product Management activities:- Defining new products for European market.- Market analysis; trends, sales, market shares.- Input for the long term group product development schedule.- Managing complete product launch from internal start until sales launch. - Price analysis.
  • Air France Industries Klm Engineering & Maintenance
    Sales Engineer Engine Services
    Air France Industries Klm Engineering & Maintenance Oct 2002 - Feb 2004
    Schiphol - East
    Responsible for obtaining the required information in order to compile quotations and contracts in the field of total engine maintenance for KLM Engine Services.Description activities:- Intermediary between central sales of E&M and KLM Engine Services.- Defining the complete maintenance package based on customer requirements.- Examine quotation and contract content.
  • Va Tech Elin Holec High Voltage B.V.
    Marketing Manager
    Va Tech Elin Holec High Voltage B.V. Aug 1996 - Jun 2002
    Amersfoort
    Responsible for development, execution and safeguarding of the strategic and operational marketing policy of the Gas Insulated Switchgear (GIS) product. Reporting to Managing Director.Description activities at EHH:- Market research activities and competitor analyses.- Create sales plan in cooperation with Sales Department. - Provide management information serving the strategic company policy.- Successfully managed the market introduction of EHH products.- Creating, with R&D, the Product Development file for new compact GIS.- Developed with R&D and Sales an environmental friendly derivative (N2).- Created and managed an Offer Quotation Calculation program (MS Excel).- Set up of Communication Plan.- Represented M&S department in work improvement processes. Description international activities within VA TECH Group:- Set-up of the product marketing within the Marketing and Sales departments of EHH, the parent company VA TECH ELIN and VA TECH Reyrolle (UK). Operationally managed Marketing group of 3 people in UK and Austria.- Member of a international working group who rationalised the new product portfolio as a result of the formation of the Joint Venture between VA TECH Transmission & Distribution and Schneider Electric.
  • Fokker Aircraft
    Aircraft Analyst Fokker 50/60
    Fokker Aircraft Aug 1988 - Mar 1996
    Amsterdam Area, Netherlands
    Market positioning of Fokker 50/60 Turboprop aircraft by means of thorough competitor analysis and market developments.Description activities:- Detailed competitor analysis; technical, aircraft performance and economics.- Provide details to Program Management for new products and options.- Created brochures, PP presentations, videos, performance informations.- Sales Support on technical subjects during entire sales process.

René Eenhoorn Skills

Product Marketing Product Development Management B2b Competitive Analysis Marketing Communications Marketing Strategy Marketing Logistics Strategy New Business Development Purchasing Account Management Product Management Market Research Advertising Warehousing Sales International Sales Key Account Management Direct Marketing Sales Operations Cross Functional Team Leadership Business Strategy Business Planning Marketing Management Negotiation Sales Management Coaching Project Planning Customer Service Operations Management Change Management Manufacturing Business Development Crm Budgets Supply Chain Management Automotive Supply Chain Inventory Management International Business Market Analysis Contract Negotiation Pricing Procurement Market Planning Forecasting Team Building Automotive Aftermarket

René Eenhoorn Education Details

Frequently Asked Questions about René Eenhoorn

What company does René Eenhoorn work for?

René Eenhoorn works for Bouwmaat

What is René Eenhoorn's role at the current company?

René Eenhoorn's current role is Content Marketeer at Bouwmaat Nederland B.V..

What is René Eenhoorn's email address?

René Eenhoorn's email address is r1****@****msn.com

What schools did René Eenhoorn attend?

René Eenhoorn attended Amsterdam University Of Applied Sciences.

What are some of René Eenhoorn's interests?

René Eenhoorn has interest in Intercontinental Travelling, See 2+see Less, Cooking, 2014 And 2015, Skiing, Social Media, Internet, Spinning, 000, Science And Technology.

What skills is René Eenhoorn known for?

René Eenhoorn has skills like Product Marketing, Product Development, Management, B2b, Competitive Analysis, Marketing Communications, Marketing Strategy, Marketing, Logistics, Strategy, New Business Development, Purchasing.

Who are René Eenhoorn's colleagues?

René Eenhoorn's colleagues are Manisha Van Klaveren, Jan Valkier, Marieke Van Meel, Colinda Van Nunen, Derya Kozbe, Monique Roos-Paap, Christian Schouten.

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