Dr. Mareba M. Scott Email & Phone Number

Port Of Spain, Port Of Spain Corporation, Tt

Consultant, Tetra Tech ARD (USA)Technical Expert-ESC Private Sector/SME and Risk Management (Climate Resilience)FUT-Tourism Consultant, United Nations Development Programme (UNDP) Barbados and the Eastern Caribbean Digital Transformation, Product Development, Market Diversification, Gender Mainstreaming, MSME Development, Stakeholder Engagement and Regional Coordination, SDGsSee 6 Diagnostic Reports/Publications Prepared by Dr Scott here:https://www.undp.org/barbados/tourism-diagnostic-reports-eastern-caribbeanStrategy ConsultantClient: Baastel for Caribbean Development Bank (CDB) & Caribbean Tourism Organization (CTO), Barbados.Developed Multi-Hazard Disaster Risk Management (DRM) Guide for Tourism Sector including tourism crisis communication, climate change adaptation & mitigation strategies and gender-sensitive approaches. Developed DRM tools and templates including Business Continuity Plan and training materials. Co-facilitated 2-day Workshop via Zoom.Client: Baastel for UNDP, Ministry of National Security, T & T. Strategy Consultant developed Strategy Document and Action Plans for 10 Agencies to build DRM capacity.

Trinidad And Tobago

• Developed content to complement brand campaigns, maintaining the brand voice across all social media platforms.• Improved brand awareness by 30% through email marketing campaigns, organic and paid advertising and the introduction of Canva Pro.• Conducted research and stayed abreast of social media functionalities, target markets and trends to inform content creation and strategies.• Monitored metrics and reported on content performance and campaigns across social media platforms.

- Developed 3yr Business Plan- Led project procurement: developed tender evaluation process and procedures for 19 projects with .5 Million+ in cost reduction- Led Corp Department as Ag. Corporate Secretary leading technical and administrative teams- Established relationships with Association of Professional Engineers and Universities to derive expertise and cost savings- Directed policy development as Chairperson Sub- Commitee Local Content Policy for Music and drafted policy - Designed and conducted Business Training Needs Assessment of company's key stakeholders- Developed restructuring plan for 52 Regional Carnival entities- Established MoU with NEDCO to bring business facilitation and training

Scotland, United Kingdom

Delivered lectures and tutored in Tourism, eTourism & Business Research Methods using Blackboard e-learning software. Developed student evaluations and conducted assessments.Conducted international research on ICT, sustainable development and consumer behaviour. Published papers and book chapter. Presented at conferences in Scotland, Austria and Turkey.

Caribbean

- Designed and delivered training for CBU's media personnel on Climate Change & Tourism- Conducted product audits, developed and delivered training on Community Based Tourism for Curacao Tourist Board - Delivered training for British High Commission, Barbados-: Strengthening the Science -Policy Interface for Climate Change.- Workshop training delivered for CCCCC, Tourism Product Development and Climate Change (St. Lucia)

As part of a team of consultants for the Canadian firm Baastel, prepared Disaster Risk Management Strategy and Plan of Action for the Caribbean Tourism Sector.

Divisional Head, Product Development responsible for the annual work Programme and budget for CTO's 32 member countries in English, Spanish, French and Dutch Caribbean. Project Supervisor for 3yr European Union sponsored Sustainable Tourism Development Programme-all components delivered on time and within budget. Manager/Chair annual sustainable tourism conference with geographically dispersed cross-functional teams. Established technical cooperation and funding with regional and international organizations. Conducted regional training and consultations. Supervised work of project consultants and administrative staff. Creator/Editor KeepSake e- newsletter.

- Managed projects and developed proposals for the Public Sector Investment Programme- Monitoring and evaluation of projects implemented by the NTO- Researched and prepared reports on niche markets, destination promotion and product development- Co-Drafted National Tourism Policy- Led strategy development as General Manager of Vision 2020 Tourism Technical Secretariat for National Strategic Plan- Delivered technical advice as member of the national negotiating team for Trade in Services negotiation between EU and Cariforum

Phd, Business, Management, Marketing

Certificate, Climate Change Adaptation & Mitigation

Project Management

The Kerzner Approach To Project Management

Certificate, Strategic Project Management

Certificate, Spanish As A Second Language

Msc., Tourism & Hospitality Management

Bsc.

French Studies

Intermediate Level French

Corporate Sustainability