• Assist founders defining products, developing branding and marketing strategies.• Implemented plan to assess product’s viability/cost by providing M.V.P live testing • Acquired first 3 accounts through personal hospitality network.• Serve as ideation facilitator for strategy projects and client meetings.• Create presentations/prototypes identifying client’s needs and opportunity gaps.

• Head a full design update for all products licensed, home and private labels, while maintaining all labels branding guidelines.• Create all designs (print-web) for a new line of home appliances for Electrolux’s brand “Eureka” for a 4th quarter rollout on 2015 (second line of home appliances since 1909).• Support Sales Director with marketing strategies and develop tradeshows and client presentations.• Collaborate with Purchasing Director on developing new product’s design specs, guidelines and packaging for factories overseas.

• Design logos/branding, prototypes for presentations, and all collaterals for print- web, for clients in Nightlife-Marketing startups and Hospitality (with clients in New York, Florida and Dubai).• Marketing focused on enhancing client’s social media content, by implementing current design trends for print-web collaterals including invites, email newsletters, and menus that compliment their brand.• Advice and support clients on maintaining (or develop and deploy) a Strategic Marketing plan that meets current practice trends, while delivering, effective-measurable content (enabling clients with smaller teams to direct efforts to the right social media platform, faster).

• Initiated, planned, coordinated, delivered and hosted multiple weekly private and public events.• Streamlined event communications between promotions staff, management and VIP clients.• Recruited and trained event hosts, while supported company's expansion into Hospitality.

• Researched/gathered studies on mobile technologies and market trends, to develop a business plan and create prototypes as Minimum Viable Product (M.V.P) for a mobile application that allowed users to place orders through their phone, same as one orders in walk-through fast food restaurants (pitched to merchants with high-volume walk-ins, but also high rate of leaving customers due to long lines during rush hours)• Pitched to multiple merchants and successfully tested prototype in real-time (in coffee shops), gaining valuable staff and user’s feedback; later implemented in prototype.• Worked on developing multiple presentations while in the business incubator program and presented for multiple audiences such as Toyota’s Future Technologies Research team, serial entrepreneurs, and Baruch College Business graduate class.

• Created all packaging design for the company's clients, ranging from high-end national retailers to fashion and consumer product boutiques.• Designed mockups during client meetings, decreasing project's turnaround time and editing.