President
Current- Direct Marketing Consultant 1986 to Current I am a direct response marketing expert helping companies increase sales and profits using knowledge and skills. I will bring profitable growth from proven methods, creative.
- A $100 Million home furnishings manufacturer selling wholesale and direct to consumers by internet and catalog engaged me to review their marketing and advertising results. By analyzing the detailed advertising history.
- A startup venture engaged me as Marketing VP for a patented voice recognition device to control consumer products. We launched the company with radio inquiry advertising to in-bound telephone sale plus direct mail.
- A food supplement company engaged me to increase sales with direct mail. I trained the internal staff to measure advertising results not just on sales, but also on bottom line profit. I personally managed all customer.