As a Senior SEO Executive at Boohoo Group PLC, I help to drive the SEO strategy and implementation for one of the UK's largest online fashion retailers across our english speaking markets. With three years of experience in the SEO field, I have a proven track record of increasing organic traffic, rankings, and conversions for Boohoo's websites and social media platforms.My core competencies include SEO, PR, and content marketing, which I leverage to create engaging and relevant content that appeals to Boohoo's target audience and aligns with the brand's values and goals. I also have a strong background in writing, which gives me an edge in crafting compelling and persuasive copy that resonates with customers and influencers. My mission is to help Boohoo grow its online presence and reputation as a leading fashion destination.