Colin Bakewell Email & Phone Number

9 years experience of Internet Marketing and Search Engine Optimisation. Prior to that graduated in Business Studies and worked for 19 years in supply chain management for companies such as Ferranti, ICL, Hawker Siddely and GEC Plessey.Specialising in improving the profitability of client sites by acquiring more targeted traffic and improving the conversion rate by Multivariate Split Run Testing (sometimes referred to as Taguchi Testing).Its not about search engine rankings, its about return on investment, cost of customer acquisition and improved profitability.Specialties: Multivariate Split Run Testing (sometimes referred to as Taguchi Testing)Search Engine Optimisation (SEO)Conversion Strategy