Karley Smith-Thompson Email & Phone Number

Edwardsville, Il, Us

Edwardsville, Illinois, United States

Washington, Missouri, United States

Fenton, Missouri, United States

Fenton, Missouri, United States

Fenton, Mo

Developed and lead a team of project and account managers responsible for the successful execution of automotive OEM marketing and sales performance programs. Our product is centered around helping dealerships improve their proformance as well as increase sales in all departments by using hands-on strategy and precise execution. Our approach to leveraging the power of the digital revolution has built Opportunity Max into a leader in developing the most high-impact and innovative online… Show more Developed and lead a team of project and account managers responsible for the successful execution of automotive OEM marketing and sales performance programs. Our product is centered around helping dealerships improve their proformance as well as increase sales in all departments by using hands-on strategy and precise execution. Our approach to leveraging the power of the digital revolution has built Opportunity Max into a leader in developing the most high-impact and innovative online automotive dealer marketing in the world. Show less

Greater St. Louis Area

Delivered result-driven marketing and advertising strategy for automotive dealerships clients nation-wide, building brands that grow market share, dealer profitability and customer satisfaction. Managed advertising budgets through strategic traditional media buys. Designed and implemented local marketing programs, driving dealership sales performance. Reviewed monthly market results, suggesting improvements to inventory and sales strategy. Monitored Google Adwords and digital media analytics.… Show more Delivered result-driven marketing and advertising strategy for automotive dealerships clients nation-wide, building brands that grow market share, dealer profitability and customer satisfaction. Managed advertising budgets through strategic traditional media buys. Designed and implemented local marketing programs, driving dealership sales performance. Reviewed monthly market results, suggesting improvements to inventory and sales strategy. Monitored Google Adwords and digital media analytics. Executed necessary changes for ROI improvement. Directed and trained social media and reputation management account team. Partnered with creative director on creative brief process. Spearhead profile and evaluation assessment, market research and new client pitch. Show less

Missouri, Illinois, Indiana, And Kentucky

Directed commercial business sales and marketing strategy for Chrysler Dealerships throughout Midwest. Managed Regional Advertising Budget as well as Tier 3 monthly dealership campaigns. Organized grass root tradeshows and events. Conducted extensive new product training and maximizing CRM program for sales consultants. Assisted sales consultants in closing deals and customer satisfaction improvement. Created partnerships between Business Link, Ally Financial and SBA, to obtain financing for… Show more Directed commercial business sales and marketing strategy for Chrysler Dealerships throughout Midwest. Managed Regional Advertising Budget as well as Tier 3 monthly dealership campaigns. Organized grass root tradeshows and events. Conducted extensive new product training and maximizing CRM program for sales consultants. Assisted sales consultants in closing deals and customer satisfaction improvement. Created partnerships between Business Link, Ally Financial and SBA, to obtain financing for small business start-ups. Show less

Edwardsville, Il

Lead day-to-day operations of the account and project management team, overseeing ABInbev, Diageo, Purina, and Tyson Foods accounts. Oversaw procurement, production, shipping and billing for client projects. Liaison between the client, internal stakeholders, agencies, and suppliers to ensure all projects are delivered on time, within budget parameters and met quality standards. Developed and maintained business relationships with new and existing clients. Managed promotional databases… Show more Lead day-to-day operations of the account and project management team, overseeing ABInbev, Diageo, Purina, and Tyson Foods accounts. Oversaw procurement, production, shipping and billing for client projects. Liaison between the client, internal stakeholders, agencies, and suppliers to ensure all projects are delivered on time, within budget parameters and met quality standards. Developed and maintained business relationships with new and existing clients. Managed promotional databases, specialty packaging initiatives, online sweepstake fulfillment, and product launch marketing collateral. Established branded merchandise importing division, increasing sales revenues by $9MM. Consultant to brand teams and agencies, focused on CPG promotional, retail and field sales strategies. Oversaw Purina Lifetime of Wellness Call Center, Vet Students, Military Kits, Breeders and Adoption marketing programs. Created Digital Asset Management and Print on Demand Programs, reducing overall print and fulfillment costs for clients. Company author of RFP responses and Standard Operating Procedures. Account Director for AB-Inbev, Walmart, Sam’s, Costco, and BJ’s marketing fulfillment programs. Show less

Ky, Wv, Va, Tn, Ia, And Il

Conducted monthly business planning meetings to discuss wholesale and retail sales. Prepared monthly sales, inventory and production analysis. Assured dealer availability was sufficient to achieve sales, share, and profit objectives. Assisted dealership personnel in developing customer satisfaction improvement plans to become industry leaders. Executed monthly Marketing Programs and implemented dealership retail promotion & merchandising activities. Conducted new vehicle launches… Show more Conducted monthly business planning meetings to discuss wholesale and retail sales. Prepared monthly sales, inventory and production analysis. Assured dealer availability was sufficient to achieve sales, share, and profit objectives. Assisted dealership personnel in developing customer satisfaction improvement plans to become industry leaders. Executed monthly Marketing Programs and implemented dealership retail promotion & merchandising activities. Conducted new vehicle launches. Proactively conducted in-dealership sales meetings to provide dealership personnel with the latest incentive, product, and competitive information. Analyzed, managed and implemented DMA marketing plans. Partnered with National Ad Agency on regional creative and media placement. Facilitated dealer training in: digital and social media, leasing, sales prospecting, and CRM software. Show less

Bachelor Of Business Administration - Bba, Marketing

Executive Mba, Sales Management