Channel Merchandising Manager
CurrentMar 2022 - present: Strategic Assortment Growth desk• Project manager for strategic product line expansion opportunities.• Coordinate implementation efforts for a minimum viable product approach to build out new categories that meet customer and market needs.• Ideate and execute process improvements to increase the speed and scope of work and decrease time to market.Jul 2019 - Mar 2022: Electrical Test & Measurement desk• Analyze more than a dozen direct and indirect voice of customer (VOC) sources, identifying core themes that inform actionable and quantifiable improvement opportunities to the merchandised ecommerce experience.• Perform competitive analysis to determine strengths and weaknesses relative to other broadline MRO (maintenance, repair & operations) competitors, specialized industrial distributors and integrators, and B2C/big box options.• Leverage VOC and competitive analysis to develop best-in-class organizational design solutions for product line review groups ranging from 1,000 products to 30,000 products.• Lead and manage line review projects, providing inputs and feedback to and coordinating efforts across functional teams including information architecture, product information analysis, master data management, copywriting, photo studio, CGI, rich content development, and content strategy.• Execute the implementation of line review launches, publishing new organization hierarchy with completed data and content to the live website.• Product expertise includes precision measuring tools and gauges; temperature and environmental measurement and monitoring; and system and differential pressure measurement and monitoring.