Pratik Deshmukh

Pratik Deshmukh Email and Phone Number

Business Development Strategist ! Franchisee Expansion ! Pharma Retail Operations ! B2B & D2C Experience ! Co-founder-72 Degree , Talks about # Sports # Learnings from Sports @ Thyrocare Technologies Ltd.
bombay, maharashtra, india
Pratik Deshmukh's Location
Mumbai, Maharashtra, India, India
About Pratik Deshmukh

Pratik Deshmukh has been engaged in business development from last 11+ years, has been worked in different verticals across various industries (Textiles-EdTech-Ecomm-Pharmaceuticals) with a proven record of delivering Business Growth, Profitability, And delivering business results consistently.Pratik in 2013 Co-founded his first startup-72degrees (It was a T-shirt Brand) along with 2 other batch-mates from VIT, he handled the sales part of it, developed sales channels across Mumbai & Pune , Participated in various college festivals & Seminars, one of the proudest moments for him was when his team managed to achieved the OPEX & CAPEX break-even in 6 & 8 months respectively.Thereafter, He worked for various companies, Du-point(as an Intern), Indiamart, SDF Holistic, Wellness Forever, Flipkart HealthPlus, Pharmeasy (Currently working).While working in all these companies, He performed very challenging roles and grew up from a MANAGEMENT TRAINEE TO MANAGERIAL level in the span of 8 years, The roles he has performed have kept him engaged with Customers, Consumers, Influencers, Clients across Pharma Retail, E-comm and FMCG sectors. These roles gave him opportunities to work in all three (B2B, B2C & D2C) verticals in all these 11+ years. The roles he performed have given him great insights and conditioned him to develop sales growth strategies, execution excellence in retail store operations, design & execute tactical communication strategies across various channels like offline, Digital, Social media.Pratik holds an MBA degree from VIT (Class of 2013), and a bachelor's degree in Information Technology (Bsc.IT) from VSIT, where he was awarded the "Business Excellence Study" Certification from Harvard Business Review in 2013, "Step Up to Professional Excellence" certification from Dale Carnegie team in 2012. Pratik believes in "Do Epic Shit" theory, Team Unity Motivates him, and he worships all Defense Forces, He loves spending time with First-time entrepreneurs hoping to learn something new from them and help them not make the same mistake he made when he started up.

Pratik Deshmukh's Current Company Details
Thyrocare Technologies Ltd.

Thyrocare Technologies Ltd.

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Business Development Strategist ! Franchisee Expansion ! Pharma Retail Operations ! B2B & D2C Experience ! Co-founder-72 Degree , Talks about # Sports # Learnings from Sports
bombay, maharashtra, india
Website:
thyrocare.com
Employees:
1296
Pratik Deshmukh Work Experience Details
  • Thyrocare Technologies Ltd.
    Regional Manager
    Thyrocare Technologies Ltd. Mar 2024 - Present
    Mumbai, Maharashtra, India
    1) Leading newly started Master Franchisee Vertical.2) Managing end-to-end Franchisee Onboarding Process (Acquisition-Store Setup-Legal & Licensing-Key Account Management-Business Life Cycle)3) Driving Business Lifecycle Performance, Implementing Strategies (B2B & B2C) to maximize Sales Growth4) Creating a systematic approach to increase reach through potential mapping & sales planning, executing go-to-market strategies to capitalizes on opportunities in terms of revenue & market penetration 5) Partnering with marketing team to co-create and implement innovative loyalty programs & account specific initiatives, driving customer engagement and brand loyalty.
  • Flipkart
    Manager - Franchisee Acquisition & Development
    Flipkart Jan 2020 - Feb 2024
    Mumbai, Maharashtra, India
    -I was the 4th recruit of the inception team in Maharashtra.1) Leadership Role :- - I was brought into the team to setup the franchisee vertical (FOFO model) across Maharashtra. - I have since been spearheading this vertical and Involved in outreaching potential clients, Prepare & demonstrate the presentations to interested & Potential clients.- Involved in Developing-refining and fine-tuning effective methods for selection of professional franchisee owners to ensure the right people with the desired level of competence are brought onboard as a Franchisee-Partner.- I have also been performing a major part in day to day operations like STORE LOCATION FINALIZATION-STORE SETUP-LEGAL COMPLIENCE & LICENSING etc for smooth on-boarding of franchisees. 2)Business Development:- - I am involved in Business Life Cycle of every franchisee store.- I plan & execute BTL-Local Area Marketing strategies for franchisees to spread awareness and boost sales.- I coordinate with outsourced media & advertising agencies for promotional and advertising issues of franchisees. - Perform any related duties requested by the franchisee owner. 3)Team Building :- - Involved in Developing professional staff by providing on-the-job training in order to improve their personal performance. - Developing positive, performance-based sales culture within the team.4) Cross Functional Work :- - Working relentlessly with company’s internal departments (Marketing-Branding, Warehousing Team, Revenue officers/Area Heads, Accounts & Legal Team to ensure all SOPs are followed & requirements of our esteemed franchisees are taken care of time to time.5) Notable Achievements :- Even during the dreadful pandemic outbreak (Lasted for about 2 years), We have managed to onboard 54 Franchisees, everyone one of whom does a business of 8-12lac/month (avg orders :- 700-1000/month)
  • Wellness Forever Medicare Limited
    Business Development Manager
    Wellness Forever Medicare Limited Aug 2016 - Jan 2020
    Mumbai, Maharashtra, India
    -Entrepreneurial role to scale up a 12 years old branded retail pharmaceutical chain “Wellness Forever”. -Helped build these verticals from scratch:1) Corporate Business :- -I was involved in making strategic tie-ups with large corporate organizations, This initiative helped increase the ABV & Avg Margin at most of our stores across Maharashtra. 2) Govt & Tender Business :- -Optimized company’s reach, experience, retail capabilities to win Government Tenders.-We had won four biggest hospital pharmacy tenders (In Maharashtra) in the history of WELLNESS FOREVER and set-up pharmacies inside hospitals like MUMBAI PORT TRUST HOSPITAL (Employee Strength 20,000, Beds :- 350), GOA MEDICAL COLLEGE (Beds:- 1000), RCF (Rashtriya Chemicals and Fertilizers Limited - 2 Pharmacies inside their Factories), SHRI SAINATH HOSPITAL,SHIRDI -Also won few other tenders to supply medicines to govt organizations like RBI (to all their dispensaries across Maharashtra), ONGC-Mumbai (BKC Head Office), MDSL-Mumbai (Majgaon Dock Shipbuilders Ltd), ESIC Govt Hospital (Andheri),NIO-Goa (National Institute of Oceanography-Goa), 3) Corporate Pharmacy :- -Bagged a deal to set up a FIRST EVER CORPORATE PHARMACY inside a corporate park "MINDSPACE" at Airoli- Navi Mumbai,-The Business opportunity inside the this corporate park was immense as the employees strength was ~35,000, and Wellness Forever was the only company which was offered this opportunity. 4) Franchisee Business.-I was involved in developing Documentations for franchising. (LOI, Franchisee Agreement, Legal Brief, SOPs, store operations commercials, process execution)-Worked cross-functional with multiple departments (Marketing, L&D, Accounts, Licensing, Merchandising, Audit, Warehouse) within the organization to smooth onboarding of Franchisees. 5)Notable Achievements :-- 62 corporate tie-ups.- 3 Hospital & 1 Corporate Pharmacy setups. - Achieved Sale of: - 5.28 Cr in FY 2018-19, 4.50 Cr in FY 2017-18.
  • Sdf Holistic Research Center
    Branch Manager
    Sdf Holistic Research Center Jun 2015 - May 2016
    Mumbai, Maharashtra, India
    Role :-Business Development- Handled a team of 8 Sr. Executives & Ground Staff (Field Force)- Drove operational improvements which resulted in time saving and improved profit margins. - Developed positive, performance-based sales culture for all internal teams who were directly involved in customer interaction & after Sales service. - Developed sales strategies, and executed them through :- 1)CRM Team.2)Internal Doctor's team.3)Field Sales Team.-Formation of strategic partnerships to increase profitability & boost sales -Organized various Events like Health Awareness Seminars on lifestyle diseases & Panchkarma Treatments ,Blood Camps and Product Presentations in Corporate office (having an employee strength at least above 150), Govt & PSU Offices , Colleges, Schools and Elite residential societies.- I was a Spearhead in Making & Managing calls to set up meetings to tap B2B & B2D business, also served as a SPOC in handling Corporate & Elite retail customers issues.- I have managed the entire sales life cycle (From finding out the potential lead to closing the sale especially in B2B vertical) - I was also involved in strategic planning along with Marketing & Operation team to retain the existing customers, and to find out new avenues to Cross & Up sell.- I worked cross functional with Marketing team to design & execute various BTL & Local area marketing strategies to spread awareness.Notable Achievements :- -Overachieved Branch's Sales target 4 times in a row. -Best Branch Manager Award (December 2015) for achieving highest sales (across Maharashtra) among 35 Branches.-Conducted 9 seminars (avg footfall was 120+) & 6 Blood Camps (avg footfall - 200+)
  • Indiamart Intermesh Limited
    Business Development Executive
    Indiamart Intermesh Limited Jun 2014 - May 2015
    Mumbai, Maharashtra, India
    Indiamart ;- June 2014 - May 2015Indiamart.com is India's Largest online B2B Marketplace, has 10 lac B2B members & 5 Million Global Buyers.Role - Business Development- I was given an area (South Mumbai) to sell an Online Marketplace (B2B platform) to Manufacturers-Retailers-Wholesalers-SMEs. - It was an Individual contributor role in extremely saturated & competitive Market Place.- My Role was to contact Clients through tele calling and/or Cold-Calling, Set-up in-person meetings with Decision makers, Prepare & Present (our B2B Platform) demonstrations and Post Sale Implementations. - Worked cross functional with teams to implement sellers Technical & Operational suggestions.(Static and/or Dynamic Website Development - Product Listing - Enabling Indiamart Payment Gateway etc.) - Notable achievements: I had managed to onboard 42 Clients from Hospital & diagnostics, Electronics & Electrical, Imitation Jewellery categories across Mumbai.
  • 72 Degrees
    Co-Founder
    72 Degrees Aug 2013 - Jul 2014
    Mumbai, Maharashtra, India
    Co-founder-The very reason behind this startup was, we wanted all youngsters especially from middle class background, who could not afford- Nike, Adidas, Puma, Levi's, UCB, JP, Wrogn etc should get to wear trendy T-shirts of best quality at competitive prices. -We had provided top quality T-shirts using best raw material (160 GSM) sourced from well-known mills & suppliers, our this approach, quality & affordability made us popular across Mumbai.-We had kept the range very Simple & Basic - 3 types- Round Neck -China & Normal Collar for Men. -Our Vision was very transparent, we worked on fast consuming garments, which can be worn everyday.-Our target consumer was a youngster, who would be between age group 16-25. -Our USP was - TRENDY GARMENTS that are of a best quality at POCKET-FRIENDLY PRICES. -We had successfully made our presence felt in SOUTH BOMBAY between the years 2013-2015. I was involved in :- - Strategic & Creative Planning.- Brand Positioning, Target Group & Market Analysis. - Involved in END-TO-END operations, from Designing, Branding to Sales. - Developed Sales Channels - B2B (Corporates-Wholesalers-Retailers) & B2C (Schools-Colleges-Societies).- Participated in Exhibitions & Cultural Events (Diwali Melava/Festival Pandals etc.),Conducted seminars in Colleges & Societies. - Notable achievements : Managed to sold ~16000 T-shirts in B2B and ~9000 in D2C.

Pratik Deshmukh Education Details

  • Ies School (King George) Hindu Colony, Dadar , Mumbai
    Ies School (King George) Hindu Colony, Dadar , Mumbai

Frequently Asked Questions about Pratik Deshmukh

What company does Pratik Deshmukh work for?

Pratik Deshmukh works for Thyrocare Technologies Ltd.

What is Pratik Deshmukh's role at the current company?

Pratik Deshmukh's current role is Business Development Strategist ! Franchisee Expansion ! Pharma Retail Operations ! B2B & D2C Experience ! Co-founder-72 Degree , Talks about # Sports # Learnings from Sports.

What schools did Pratik Deshmukh attend?

Pratik Deshmukh attended Ies School (King George) Hindu Colony, Dadar , Mumbai.

Who are Pratik Deshmukh's colleagues?

Pratik Deshmukh's colleagues are Sameer Shikalgar, Nilam Patil, Pin2 Thyrocare, Prachi Kumbhar, Rupesh Mandale, Tejali Patil, Md Firoz Alam.

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