Alex Goodman Email & Phone Number

London, England, United Kingdom

London, England, United Kingdom

London, United Kingdom

Sydney, New South Wales, Australia

I transferred from iris Culture in London to iris Sydney in June 2015. I worked on campaigns for Fiji Airways, Samsung and Chang Beer in Thailand, developing my art direction skills and flexing my experiential muscles where possible, taking my genuine approach into new fields, film, Digital and OOH.

London, United Kingdom

Iris Culture is the division of Iris that looks after experiential, sponsorship and PR within Iris Worldwide. No new brief was ever the same, helping me become versatile and adaptable. Working on projects that varied hugely in scale and application, from small detailed lookbooks for Habitat to huge structures for international experiential activation for Sony. I worked from concept development through to artwork execution. It’s also where I became confident presenting ideas to clients.

London, England, United Kingdom

Sydney, Australia

I designed all visual communications for both Austin Reed and their sister company CC. Working efficiently alongside the Marketing, Visual Merchandising and International Licensing Departments to deliver on-brand projects. My position in the company was unique, working on press invitations, VM. guidelines, board presentations, P.O.S., adverts, store graphics and brand manuals, creating concepts for the AR Red launch shoot and brochure, plus creating the AR 1900 sub-brand for our Korean licensees.

As a designer I had responsibility for delivering on-brand communications for print and web. Creating new concept national retail campaigns, designing and managing the press launch pack and presentation for spring and summer 2006. Creating new ideas for P.O.S., retail, packaging and direct mail concepts for White Company seasonal launches. Managing daily projects from concept through production to delivery. Producing campaign graphics for all retail outlets across the UK and Dubai.

A London based brand consultancy, PikeFell has a reputation for successfully building brands in the fashion, retail and lifestyle sector. Here I created the concept for and designed branded product packaging for the G.room’s grooming products described by Esquire magazine as ‘Unashamedly Stylish’, as well as P.O.S. for the store that was set up by PikeFell’s owners. I also created Sub-brand concepts for a large Indian retailer and an identity for a Life Coach.

Ba Hons: Graphic Design, Packaging

Foundation In Art & Design, Graphic Design