Creative Services Manager
CurrentIn this role, I lead the creation and management of video and photo content to promote Sonoma County as a premier destination. I oversee the full video production process, from concept and scripting to editing and post-production, ensuring all projects align with our brand and marketing objectives.Key responsibilities include:- Developing and executing video strategies that support marketing goals and enhance our storytelling across platforms like YouTube, TikTok, and Instagram.- Managing Sonoma County Tourism’s visual assets through MediaValet.- Collaborating with cross-functional teams to create engaging content that educates, entertains, and inspires travelers to explore Sonoma County.- Supporting organization-wide initiatives, while focusing on efficiency and creative innovation.