1.Responsible for the overall management of the department store and accountable to the General Manager of the shopping centre group.2. Participate in the formulation of the marketing strategy of the shopping centre group, formulate the marketing mix strategy and marketing plan of the department store according to the marketing strategy, and organise the implementation after approval.3.Responsible for approving and adjusting the annual promotion plan submitted by the Purchasing Department and Planning Department of the department store, as well as the annual plans submitted by other departments.4. Responsible for the overall and on-site command of major public relations and promotional activities. On behalf of the company and the government counterparts and relevant social groups and institutions to liaise.5.Regularly verify and analyse the marketing environment, objectives, plans and business activities, adjust marketing strategies and plans in time, and formulate preventive mechanisms and measures to ensure the completion of marketing objectives and marketing plans.6.Planning the management and operation mode of the store, working system, code of conduct and workflow of each department of the store.7.To formulate annual marketing plan and profitability budget, formulate department store income and expenditure budget and make appropriate control.8.Review, understand and analyse the report, record the sales target and financial budget issued by the shopping centre group.9. Cooperate with the business and development needs of the store, supervise the implementation of the sales and store work plan.10. Supervise the overall sales of the department store and the work of various departments.11. Check the daily industry standard of all middle management personnel in the department store.

1. Execute the annual marketing plan based on the information provided by the marketing department.2. Work with the marketing department to implement new product launches, roadshows and other promotional activities.3. Develop and maintain VIP customers4. Collecting information on competing products5. Determine the shop display all in line with the standards and requirements6. Store staff code of conduct regulations, behavioural management, on-the-job training7. complete the company's monthly and annual sales plan, monthly sales performance and budget analysis and reporting8. Analyse and report market influencing factors9. Order estimation and order making, product management.10. Co-operate with shopping malls for the smooth implementation of promotional activities.11. other work arranged by the superior