Andrey Smolyakov

Andrey Smolyakov Email and Phone Number

Co-Founder and Managing Partner @ CPAlab
Almaty, KZ
Andrey Smolyakov's Location
Almaty, Kazakhstan, Kazakhstan
Andrey Smolyakov's Contact Details

Andrey Smolyakov work email

Andrey Smolyakov personal email

About Andrey Smolyakov

I'm the co-founder and managing partner of CPAlab, an affiliate marketing agency. We’ve been in the market for 8 years, with 15 years of experience in affiliate marketing. Our focus is on banks and fintech companies, and we’re all about results: our clients don’t pay for ad placements — they only pay for specific actions, like loan approvals, credit card sign-ups, or new deposits.We run ad campaigns across Eurasia and Latin America, partnering with over 100 banks and fintech companies, including HSBC, ForteBank, Home Credit Bank, Freedom Bank, TFBank, T-Bank, Eurasian Bank, Bank CenterCredit, Raiffeisen Bank, Bereke Bank, Ferratum Bank, Wonga, MoneyMan, Happy Pozichki, Zaimer, and Santander Consumer.My journey in advertising began in 2012 when I co-founded Clickability, a full-service digital agency. Our team earned the trust of Fortune 500 brands like Hyundai, Burger King, Uber, and Philips by prioritizing top-quality service, creativity, and exceptional financial results. Our efforts were recognized with awards such as Young Lions Kazakhstan 2018, Google Partners “Ready to Rock,” Award.kz, and a spot in Forbes.kz’s 2016 list of Kazakhstan's top 50 internet companies.In 2017, I co-founded CPAlab as a specialized agency focused on banks and fintech clients using CPL and CPS models. We initially operated in Poland, Estonia, Lithuania, Russia, Latvia, and Ukraine, leveraging Google Ads and Facebook Ads, as well as our own financial aggregator sites for SEO traffic. To sharpen our competitive edge, we developed integrations with ad platforms and created a cross-analytics service to manage and track thousands of campaigns simultaneously. We’ve since expanded our traffic sources to include TikTok Ads, Yandex Direct, SEO, Email, SMS, Snapchat Ads, and Telegram Ads, with API integrations for clients and partner networks.By 2021, we began using mobile analytics tools like Adjust and AppsFlyer to promote banking apps via the CPI model, adding partners in Spain and Mexico. Our team of certified Google Ads, Facebook Ads, and Yandex Direct specialists grew further in 2023 when we launched a Data Analytics division to enhance scoring models with AI-based insights.Outside of work, my family and I are big Novak Djokovic fans, and we all enjoy playing tennis together.

Andrey Smolyakov's Current Company Details
CPAlab

Cpalab

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Co-Founder and Managing Partner
Almaty, KZ
Employees:
3
Andrey Smolyakov Work Experience Details
  • Cpalab
    Co-Founder And Managing Partner
    Cpalab
    Almaty, Kz
  • Cpalab
    Co-Founder & Managing Partner
    Cpalab May 2017 - Present
    Almaty, Kazakhstan
    I'm the co-founder and managing partner of CPAlab, an affiliate marketing agency. We’ve been in the market for 8 years, with 15 years of experience in affiliate marketing. Our focus is on banks and fintech companies, and we’re all about results: our clients don’t pay for ad placements — they only pay for specific actions, like loan approvals, credit card sign-ups, or new deposits.We run ad campaigns across Eurasia and Latin America, partnering with over 100 banks and fintech companies, including HSBC, ForteBank, Home Credit Bank, Freedom Bank, TFBank, T-Bank, Eurasian Bank, Bank CenterCredit, Raiffeisen Bank, Bereke Bank, Ferratum Bank, Wonga, MoneyMan, Happy Pozichki, Zaimer, and Santander Consumer.In 2017, I co-founded CPAlab as a specialized agency focused on banks and fintech clients using CPL and CPS models. We initially operated in Poland, Estonia, Lithuania, Russia, Latvia, and Ukraine, leveraging Google Ads and Facebook Ads, as well as our own financial aggregator sites for SEO traffic. To sharpen our competitive edge, we developed integrations with ad platforms and created a cross-analytics service to manage and track thousands of campaigns simultaneously. We’ve since expanded our traffic sources to include TikTok Ads, Yandex Direct, SEO, Email, SMS, Snapchat Ads, and Telegram Ads, with API integrations for clients and partner networks.By 2021, we began using mobile analytics tools like Adjust and AppsFlyer to promote banking apps via the CPI model, adding partners in Spain and Mexico. Our team of certified Google Ads, Facebook Ads, and Yandex Direct specialists grew further in 2023 when we launched a Data Analytics division to enhance scoring models with AI-based insights.
  • Ebrd
    Business Trainer In Digital Marketing
    Ebrd Oct 2017 - Present
    London, England, United Kingdom
    I’m a business trainer for the Going Digital program, part of the EBRD’s Women in Business initiative. This program is designed to support women entrepreneurs by equipping them with essential digital skills.In my role, I’ve trained women in Kazakhstan and Tajikistan on creating effective digital strategies, building websites, launching advertising campaigns with Facebook Ads and Google Ads, and using Google Analytics to track performance. The goal is to empower these entrepreneurs to grow and succeed in the digital world.
  • Кликобилие
    Co-Founder & Managing Partner
    Кликобилие Nov 2012 - Jun 2022
    Almaty, Kazakhstan
    I co-founded Clickability, a full-service digital agency where we've successfully delivered projects for clients like Hyundai, Burger King, Uber, Philips, Herbalife, Air Astana, Beeline, Rixos, Forte Bank, Sulpak, Sberbank, Bank CenterCredit, Kolesa, Egov, Kazakhtelecom, and Alser. Our expertise covers strategy, media planning, website development, social media management, and targeted advertising across Google Ads, Facebook Ads, TikTok Ads, and Yandex.Direct.I’ve always valued industry competitions, and my team has consistently delivered top-quality products and services for our clients, achieving notable recognition:- Top 50 Internet Companies in Kazakhstan** (Forbes.kz 2016)- Gold List in the National Rating of Leading Companies in Kazakhstan (2016)- 2nd place in Google Partners "Ready to Rock" for contextual advertising quality- 1st place in Google Partners "Ready to Rock" for client acquisition- Top 5 best Kazakhstani websites (Award.kz 2016-2019) with 3 projects featured- 1st place in Young Lions Kazakhstan (2018)My team and I organized the Digital Impact conference with speakers from Google, earned Google Premier Partner status, and developed educational courses for entrepreneurs in collaboration with Atameken.
  • Prodengi.Kz
    Business Development Director
    Prodengi.Kz Sep 2011 - Dec 2015
    Казахстан
    At prodengi.kz, we provide a strong value proposition for both consumers and product providers by simplifying research, enhancing the shopping experience, and enabling product providers and advertisers to effectively target their marketing spend.My responsibilities include new business development, project management, managing the sales pipeline, online lead generation, marketing, proposal creation, SEO management, and budget oversight.
  • Energy Network And Supply Project Institute
    Deputy Head Of Department Automatic Dispatch Control System
    Energy Network And Supply Project Institute Jun 2006 - Aug 2011
    Алматы
    Department of supervisory process control in power energy

Andrey Smolyakov Skills

New Business Development Online Marketing Online Lead Generation Financial Services Start Ups Business Development Business Strategy Business Analysis Small Business Seo Online Advertising Marketing Communications Marketing Strategy Social Media Marketing Sales Management Customer Service

Andrey Smolyakov Education Details

  • Ie Business School
    Brand And Product Management
  • Maryland Technology Enterprise Institute
    Maryland Technology Enterprise Institute
    Developing Innovative Ideas For New Companies
  • Kazakh National Agricultural University
    Kazakh National Agricultural University
    Power Energy
  • Kazakh National Agricultural University
    Kazakh National Agricultural University
    Electrification And Automation

Frequently Asked Questions about Andrey Smolyakov

What company does Andrey Smolyakov work for?

Andrey Smolyakov works for Cpalab

What is Andrey Smolyakov's role at the current company?

Andrey Smolyakov's current role is Co-Founder and Managing Partner.

What is Andrey Smolyakov's email address?

Andrey Smolyakov's email address is an****@****ail.com

What schools did Andrey Smolyakov attend?

Andrey Smolyakov attended Ie Business School, Maryland Technology Enterprise Institute, Kazakh National Agricultural University, Kazakh National Agricultural University.

What are some of Andrey Smolyakov's interests?

Andrey Smolyakov has interest in Trading On The Stock Exchange, Professional Networking, Kundalini Yoga, Reading, Travel, Training For Business Development.

What skills is Andrey Smolyakov known for?

Andrey Smolyakov has skills like New Business Development, Online Marketing, Online Lead Generation, Financial Services, Start Ups, Business Development, Business Strategy, Business Analysis, Small Business, Seo, Online Advertising, Marketing Communications.

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