Marketing Data Analyst Ii
Current• Conducts comprehensive analysis of marketing performance across all channels, leveraging data to inform and guide strategic decisions.• Empowers the team with data-driven insights, enhancing marketing and tasks efficiency.• Monitors and evaluates the performance of web analytics (Google Analytics 4), PPC programs (Google Ads, Facebook Ads, LinkedIn Ads), and lead conversion campaigns in Salesforce.• Collaborates with cross-functional team members and provide them with detailed… Show more • Conducts comprehensive analysis of marketing performance across all channels, leveraging data to inform and guide strategic decisions.• Empowers the team with data-driven insights, enhancing marketing and tasks efficiency.• Monitors and evaluates the performance of web analytics (Google Analytics 4), PPC programs (Google Ads, Facebook Ads, LinkedIn Ads), and lead conversion campaigns in Salesforce.• Collaborates with cross-functional team members and provide them with detailed reports, analyses, and strategic recommendations for marketing initiatives such as organic and paid media marketing, website optimizations, and lead Show less
