Achievements• Deployed a quantitative sales forecasting method to estimate demand levels by factoring in the projects/wholesale pipelines, and the moving averages for retail orders.• Lead the deployment of Power BI/business intelligence dashboards to:o Automate performance & sales reports. o Analyze the microeconomics of construction projects by market/area.o Monitor sales targets, volume, profit margins. And,o Expand on salesforce modular features to monitor projects opportunities from lead initiation until product delivery. • Enforced key accounts management strategy to maintain project stakeholder logs of past and current construction projects (i.e., investors, consultants, and contractors), share of wallet, business segments (residential and non-residential construction opportunities).

Achievements• Launched CRM operations in Egypt (March 2019).• Created the statistical process controls and key performance indicators for the business development Office in Egypt. • Incorporated quantitative methods to forecast risk, sales, and production requirements.• Deployed KPIs to measure the ROI of business developement and distribution channels.• Incorporated data analytics in CRM to calculate business development operations coverage in the construction projects landscape of the Middle East and Gulf.• Restructured CRM operations (April 2019).Responsibilities • Lead business development workshops with channel distribution partners to increase market reach. • Produce weekly CRM reports to the executive management team detailing sales actuals and forecast, the KPIs of sales and distribution channels and conversion rates.• Prepare monthly milestones report of the annual operating plan. • Prepare weekly sales reports with a breakdown of live, lost, won and on-hold project opportunities. • Perform data analytics to identify and assess market opportunities and/or risks to tackle the challenges and report findings to EMT or the concerned stakeholder. • Liaise with sales, marketing, finance & operations to forecast sales, production & shipping. • Communicate economic reports to area managers and the executive management team.• Coach new sales & CRM incumbents • Process re-engineering and business canvas remodeling.

Achievements • Created a comprehensive accounts database for business partners (contractors, consultants, architects, designers & property developers) for the Middle East and Gulf market. • Incorporated Leads in CRM’s operations. Responsibilities• Liaise with sales and customer service managements to track the progress of ongoing construction projects. • Update project opportunities in the CRM systems.• Prepare CRM related presentations.• Coach and onboard new CRM recruits

Achievements: • Reengineered the process of the loyalty program operations to ensure swift and faster service to end customers at the showroom level. Outsourced customer support duties to the call center with the clearance to fix and resolve program related client inquiries and problems. • Managed the program’s expansion into the Bahraini & Omani region in 2015 & 2016. • Managed the program’s integration into the group’s fashion flagships: Stefanel, Salvatorre Ferregamo, Etro & Ferrari in 2016.Responsibilities• Coordinate with marketing and commercial management teams to plan sales and promotions. • Lead the loyalty program’s digital and social media activities.• Negotiated terms of alliance with Loyalty Program partners (B2B) – e.g. Federal Authority for Human Resources UAE, Ras Al Khaimah Municipality… et al.• Plan, budget and execute expansion projects.• Produce annual budgets for the program’s operations.• Present monthly sales statistics and demographics report. • Tap onto customer demographics, segments, and purchase behavior to forecast future demand.• Deploy performance marketing and target customers with the relevant ads based on historical purchase using the split A/B testing method.• Monitor the day‐to‐day loyalty program operations• Monitor service level tendered to loyal customers.• Coach and train new marketing staff and sales personnel.

Responsibilities:• Marketed and sold life and non-life insurance policies (401k, education plans… etc.) • Managed clients’ accounts by maintaining contact and regular visits to cross sell or prospect for new leads.

Achievements• Established customer service standards and created the KPIs to measure the performance of the call center department at Royal Jordanian Airlines.• Presented weekly performance reports for management and commercial director.• Performed annual appraisal for call center agents.

Answer clients' queries: Experienced on issues related to Reservations, Sales, Pricing, Ticketing, Tracing Lost Baggage, Product Marketing, Flight Schedules. etc.Follow up with and Report to the concerned Customer Service Units; Reservation Control, Scheduling, Loyalty Program/ Frequent Flyer, Lost Baggage, Sales Counters, Out Station Departments and Area Managers. Customer Care: Handling complaints, dealing with difficult clients