Aabhas Singh Email & Phone Number

Mississauga, Ontario, Canada\

Strategy Development: Develop and implement digital marketing strategies to achieve lead generation, brand awareness, and customer acquisition goals.Campaign Management: Manage and optimize digital advertising campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn Ads to maximize ROI and reach target audiences.Email Marketing: Create and execute email marketing campaigns, including template design, copywriting, audience segmentation, and performance analysis.Social Media Management: Oversee social media presence and engagement on platforms such as Facebook, Twitter, Instagram, and LinkedIn, ensuring consistent branding and messaging.SEO Optimization: Conduct keyword research and optimize website content to improve organic visibility and drive relevant traffic.Analytics: Analyze website traffic and user behavior using Google Analytics to identify trends, insights, and opportunities for optimization.Collaboration: Work with cross-functional teams, including content creators, designers, and developers, to align digital marketing efforts with overall marketing objectives.Performance Monitoring: Monitor and report on key performance indicators (KPIs), providing regular updates and actionable insights to stakeholders.Vendor Management: Manage relationships with external vendors, agencies, and partners to support digital marketing initiatives.Competitive Analysis: Maintain a strong understanding of the competitive landscape and consumer behavior to inform strategic decisions.

Mississauga, Ontario, Canada

Created and monitored project timelines of the brand and 4 clients and drove 40% growth in website traffic.Created 20+ sales and marketing collateral including blogs, social media copy, articles, press releases, newsletters, and product Descriptions.Developed a content strategy that improved organic search rankings, resulting in a 20% increase in website traffic and a 10% rise in organic leads.Developed and managed paid advertising campaigns that delivered a 20% improvement in click-through rates and contributed to a 15% expansion of the customer base.

Toronto

Achieved and exceeded monthly and quarterly department sales goals by an average of 130%Proactively engaged with customers, accessed their needs, and provided detailed information on product features.Demonstrated exceptional cross-selling and upselling skills, contributed to a 20% increase in add-on sales revenueProvided valuable input and suggestions for sales improvement initiatives including marketing activities, loyalty points program and store layout modifications.

Saket, New Delhi

Developed social media advertising strategy for social media and drove 15,000 leads in one month achieving 143% of conversion quota.Actively monitored and analyzed online platforms, achieving a 20% increase in engagement rateResolved 90% of negative reviews and comments within 24 hours, minimizing reputation risks and maintaining a positive brand image.Develop and implement social media content strategies for platforms like Facebook, Instagram, Twitter, Tik Tok and YouTube.Develop and maintain a content calendar to ensure timely and consistent content delivery and execution.

Texas, United States

Implement SEO strategies that boosted website content visibility, resulting in a 10% increase in positive search engine results rankings.Implementing digital strategies that evolve brand presence to top 6 entrepreneurship podcasts in 13 countries.Curating and managing a dynamic social media calendar, consistently delivering relevant and timely content to the audienceWriting engaging and informative blogs, articles, and newsletters as per brand niche, resulting in a 15% rise in website traffic.

New Delhi, India

Increased brand awareness and engagement by utilizing social media platforms, achieving a minimum monthly growth rate of 5% in followers and engagement.Achieved a 25% increase in website traffic within a six-month period through the implementation of effective SEO tactics.Directed a team of 5 junior interns, fostering skill development and teamwork, resulting in a 15% enhancement in campaign execution efficiency.

New Delhi, India

Wonderful experience. Thanks to my mentor Mr. Pankaj Sehgal for teaching me all the necessary skills required for social media marketing and giving me this wonderful platform to implement my skills. It was a great experience working under your supervision. My responsibilities as a social media marketing intern were: Build and manage social media marketing campaigns to support specific marketing objectives across different channels and segments in support of our overall strategic marketing plan Deep understanding of Instagram, TikTok, YouTube, Snapchat, Facebook, Pinterest, and LinkedIn Able to manage multiple brands simultaneously while giving diligence to different brand tones, audiences, and objectives Create social media posts – both videos and graphic posts and scheduling them Monitoring and understanding social media analytics and make wise decisions from them Create innovative graphics for a number of digital marketing campaigns and projects, for various platforms.

Post Graduate Degree, Public Relations

At York University, I learned comprehensive knowledge about Public Relations, including courses in media relations, crisis communication.

Postgraduate Degree, Digital Media Marketing, 3.6 G.P.A

My education in Digital Marketing at George Brown College has provided me with a comprehensive understanding of the field, including.

Bachelor'S Of Arts, Journalism And Mass Communication

My education in Journalism and Mass Communication at Delhi Metropolitan Education has provided me with a strong foundation.