Strategic Leadership: Collaborate with the executive team to develop and implement strategic plans and initiatives that support the company's mission, vision, and growth objectives within the solar EPC industry.Operational Oversight: Lead the day-to-day operations of the company, overseeing project execution, supply chain management, and quality control to ensure projects are completed on time, within budget, and to the highest standards of excellence.Project Management: Provide strategic direction and oversight to project managers and engineering teams, ensuring effective project planning, scheduling, and execution across all phases of solar PV installations.Resource Management: Optimize resource allocation, including personnel, equipment, and materials, to maximize operational efficiency and productivity while minimizing costs and waste.Process Optimization: Identify opportunities for process improvement and innovation within the solar EPC workflow, implementing best practices and leveraging technology to streamline operations and drive continuous improvement.Quality Assurance: Establish and maintain rigorous quality assurance protocols and standards to ensure the reliability, performance, and longevity of solar PV systems installed by Company.Stakeholder Management: Build and maintain relationships with key stakeholders, including customers, suppliers, regulatory authorities, and industry partners, to support business growth and expansion into new markets.Risk Management: Assess potential risks and challenges associated with solar EPC projects, developing and implementing strategies to mitigate risks and ensure successful project delivery.Team Development: Foster a culture of collaboration, accountability, and professional development within the operations team, providing leadership, mentorship, and support to promote individual growth and collective success.

Being Director of Sales and Marketing in a Solar EPC (Engineering, Procurement, and Construction) company playing a key leadership role and responsible for driving the sales and marketing strategies to promote the company's solar solutions and achieve revenue targets. Developed and implemented comprehensive sales and marketing strategies aligned with the company's business objectives.Identified market trends, customer needs, and competitive landscapes to informed strategic decisions.Lead the sales team to achieve revenue goals by driving the acquisition of new clients and expanding existing relationships. Establish and maintain relationships with key clients, partners, and stakeholders.Oversee the creation and execution of marketing campaigns to promote the company's solar solutions.Ensure a consistent and compelling brand message across all marketing channels.Worked closely with the product development team to ensure that solar solutions meet market demands and are effectively positioned. Conduct market research to identify new product opportunities and areas for improvement.Built and lead a high-performing sales and marketing team, providing mentorship and guidance.Foster a collaborative and results-driven culture within the department.Developed and managed budgets for sales and marketing initiatives. Monitor expenses and adjust strategies to maximize return on investment. Utilized data analytics to measure the effectiveness of sales and marketing strategies.

Develop and implement comprehensive growth strategies in alignment with the agency's business objectives.Lead the business development team to acquire new clients and expand existing partnerships. Oversee the creation and execution of marketing campaigns to enhance the agency's brand visibility. Ensure brand consistency across all digital platforms and marketing collateral. Work closely with account management to ensure high client satisfaction and retention rates.Utilize data analytics to measure campaign effectiveness and provide actionable insights. Regularly report on key performance indicators and adjust strategies accordingly.Develop and manage budgets for growth initiatives, ensuring efficient resource allocation.Monitor expenses and ROI to maximize budget efficiency.

Headed Central Region in Residetial Segment, developed KPIs aligned with company's objectives.Sales Strategy:Developed and implemented a regional sales strategy aligned with the company's overall goals.Identify and prioritize key market segments and potential clients within the region.Client Acquisition:Lead the sales team in prospecting, acquiring, and onboarding new clients. Conducted market research to identify new business opportunities and emerging trends.Relationship Management:Build and maintained strong relationships with key clients, partners, and stakeholders.Acted as the main point of contact for clients within the region, addressing their needs and concerns.Team Leadership:Recruited, trained, and managed a high-performing sales team. Provided ongoing coaching, support, and professional development opportunities.Sales Targets:Set and achieved ambitious sales targets for the region. Monitord and analyzed sales performance, adjusted strategies as needed to meet or exceed goals.Collaboration with Other Departments:Worked closely with other departments, including marketing and engineering, to ensure seamless communication and collaboration. Provided feedback on market demands and customer preferences to inform product development.Reporting and Analysis:Utilized data analytics to measure the effectiveness of sales strategies. Provided regular reports on key performance indicators, market trends, and competitor activities.

Headed Central & North Region (Sales, Marketing and Customer Care)Establishedvsales objectives by forecasting and developing annual sales quotas for regions and territories; projecting expected sales numbers and ARPU.Maintained sales volume, product mix, and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors.Established and adjusted selling prices by monitoring costs, competition, and supply and demand.Maintained Regional sales & customer care staff by recruiting, selecting, orientiation, and training employees.Maintained Regional sales & customer care staff job results by counseling and disciplining employees; planning, monitoring, and appraising job results.Contributed to team effort by accomplishing related results as needed. Close coordination with relevant authorities to ensure smooth operations, MOUs signings. Customer Care Centers development and Management.

Spearheading Cash & Credit Sales in Lahore Zone (B2B & B2C). Successfully managed a Portfolio of 13 Million Rupees with an increasing trend of 5% quarterly. Launched Franchise Model, actively participated in conceptualization, business planning, back-end working with all departments to make sure that required support is provided to business partners.

A platform that enable people to Buy | Sell | Rent their properties without any hassle through responsible, reliable and referable Property Gurus.

Assisted HODs in development of pay out Structure, pricing, sales channels development and marketing activities in the region. Analysis over Distributors P&Ls, Distributors Induction & Development, Retail Channel Development, Training & Development, Direct Sales Team Development and Management.Worked as Regional Head North (Direct & Indirect Sales Channel)Catered 11 Outlets & 14 Distributors having approximately 150 retail outlets through 3 Area Sales Managers and 30+ personnel of direct sales team and Tele Sales Agents.Averaging Sales of Rs. 2 million monthly & 7 Million billing through distributor's outlets in the region per month.Worked as Regional Head Central (Direct & Indirect Sales Channel)Catered 26 Outlets & 20 Distributors having approximately 300 retail outlets through 4 Area Sales Managers and 60+ personnel of direct sales team and Tele Sales Agents. Averaging Sales of Rs. 3 million monthly & 12 Million billing through distributor's outlets in the region per month.Worked as Area Sales ManagerStarted from Scratch, inducted distributors, developed all sales channels inducted sales teams, retail network, outlets in respective territories in 4 months period.Ensure their profitability through acquiring their offices, outlets & human resource in cost effective manners, but keeping the quality standards intact as well.Remained top Area Sales Managers Nation Wide in every aspect. Successfully executed BTL activities and ensure maximum output in terms of sales from those activities as well as brand awareness.

Sales Team Development & Management, Planning, Organizing, Leading & Controlling to ensure targets are met efficiently & effectively.Actively participated in launching of CATV, IOC, DTV and VOD.Started as an office assistance, have worked in planning & development (Sales, Customer Care and Recovery department) and Quality Management System Department (ISO).Remain supportive to my peers, seniors & juniors in every aspect of life.

A multinational company, who was sole distributor of Imation & 3M USA in Pakistan. We were working as a bridge between PTCL & 3M. We were also providing the services for Pena flex boards to SHELL PAKISTAN. The company's head office was located in Muscat (sultanate of Oman)My core responsibilities were to take care of internal/external correspondence, documentation for the tenders & reports of sales & stocks. I used to take care of Administrative work as well.